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Zinegapore
案例简介:ZINEGAPORE 是新加坡的一个不敬的替代指南,它采用了 iPad 的交互式电子杂志的形式。其他人知道新加坡是效率和经济成就的典范 -- 但我们认为真正的新加坡在于日常琐事和规范、我们有趣的怪癖、我们的缺点等等。正是这些,读者可以在 ZINEGAPORE 发现。ZINEGAPORE 远离直截了当的传统,以一种古怪、厚颜无耻的方式提供了对当地文化、实践和行话的洞察,不怕取笑自己。
Zinegapore
案例简介:ZINEGAPORE is an irreverent, alternative guide to Singapore that takes the form of an interactive e-zine for iPad. Others know Singapore as a model of efficiency and economic accomplishments — but we think the real Singapore lies in the little everyday things and norms, our funny quirks, our warts and all. And it is these that readers get to discover in ZINEGAPORE. Steering away from the straight and conventional, ZINEGAPORE offers insights into local cultures, practices and lingos in a wacky, cheeky manner that is not afraid to poke fun at ourselves.
Zinegapore
案例简介:ZINEGAPORE 是新加坡的一个不敬的替代指南,它采用了 iPad 的交互式电子杂志的形式。其他人知道新加坡是效率和经济成就的典范 -- 但我们认为真正的新加坡在于日常琐事和规范、我们有趣的怪癖、我们的缺点等等。正是这些,读者可以在 ZINEGAPORE 发现。ZINEGAPORE 远离直截了当的传统,以一种古怪、厚颜无耻的方式提供了对当地文化、实践和行话的洞察,不怕取笑自己。
Zinegapore
案例简介:ZINEGAPORE is an irreverent, alternative guide to Singapore that takes the form of an interactive e-zine for iPad. Others know Singapore as a model of efficiency and economic accomplishments — but we think the real Singapore lies in the little everyday things and norms, our funny quirks, our warts and all. And it is these that readers get to discover in ZINEGAPORE. Steering away from the straight and conventional, ZINEGAPORE offers insights into local cultures, practices and lingos in a wacky, cheeky manner that is not afraid to poke fun at ourselves.
Zinegapore
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Zinegapore
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基本信息
- 广告战役: #Kinetic Singapore-7a02#
- 广告品牌: Kinetic Singapore
- 发布日期: 2000
- 行业领域: 广告营销 , 商务服务
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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