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伟大的生活
案例简介:今年,博泽尔推出了 “伟大的快乐”,这是一个充满情感的社会实验。为了向我们的客户和朋友传播欢呼声-并增加节日气氛-我们向邮件列表中的每个人发送了五张预先盖章的欢呼明信片,以及有关如何参加聚会的说明。鼓励他们通过将明信片邮寄给朋友,同事和亲人来传播欢呼声。收到明信片后,会提示收件人访问
伟大的生活
案例简介:This year, Bozell launched “The Great Excheeriment,” a social experiment with sentiment. To spread cheer to our clients and friends – and multiply the holiday spirit – we sent each person on our mailing list five pre-stamped Cheer postcards, as well as instructions on how to participate in the excheeriment. They were encouraged to spread cheer by mailing the postcards to their friends, colleagues and loved ones. Upon receiving the postcards, the recipients are prompted to visit
The Great Excheeriment
案例简介:今年,博泽尔推出了 “伟大的快乐”,这是一个充满情感的社会实验。为了向我们的客户和朋友传播欢呼声-并增加节日气氛-我们向邮件列表中的每个人发送了五张预先盖章的欢呼明信片,以及有关如何参加聚会的说明。鼓励他们通过将明信片邮寄给朋友,同事和亲人来传播欢呼声。收到明信片后,会提示收件人访问
The Great Excheeriment
案例简介:This year, Bozell launched “The Great Excheeriment,” a social experiment with sentiment. To spread cheer to our clients and friends – and multiply the holiday spirit – we sent each person on our mailing list five pre-stamped Cheer postcards, as well as instructions on how to participate in the excheeriment. They were encouraged to spread cheer by mailing the postcards to their friends, colleagues and loved ones. Upon receiving the postcards, the recipients are prompted to visit
伟大的生活
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The Great Excheeriment
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