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Play-Doh 的厨房创作-沃霍尔
案例简介：Play-Doh 的厨房设计旨在激发孩子们对食物的想象力。据说吃是必要的，但是烹饪是艺术 -- 它需要一点想象力来发挥原料的潜力。这项运动将以食物为主题的著名艺术品 (罗伊 · 李奇登斯坦的黄油吐司、安迪·沃霍尔的天鹅绒地下香蕉和班克斯的汤罐) 相提并论像艺术家一样的游戏创意 -- Doh 的厨房创作鼓励孩子们找到并发现玩食物的艺术。
Play-Doh 的厨房创作-沃霍尔
案例简介：Play-Doh's Kitchen Creations is designed to inspire kids' imaginations around food. It is said that eating is a necessity, but cooking is art - it requires a bit of imagination to bring out the potential in the raw ingredients. This campaign draws parallels between famous artworks using food as a subject (Roy Lichtenstein's Buttered Toast, Andy Warhol's Velvet Underground Banana and Banksy's Soup Cans) and the artist-like creativity that Play-Doh's Kitchen Creations encourages kids to find and to discover the art of playing with their food.
Play-Doh's Kitchen Creations - Warhol
案例简介：Play-Doh 的厨房设计旨在激发孩子们对食物的想象力。据说吃是必要的，但是烹饪是艺术 -- 它需要一点想象力来发挥原料的潜力。这项运动将以食物为主题的著名艺术品 (罗伊 · 李奇登斯坦的黄油吐司、安迪·沃霍尔的天鹅绒地下香蕉和班克斯的汤罐) 相提并论像艺术家一样的游戏创意 -- Doh 的厨房创作鼓励孩子们找到并发现玩食物的艺术。
Play-Doh's Kitchen Creations - Warhol
案例简介：Play-Doh's Kitchen Creations is designed to inspire kids' imaginations around food. It is said that eating is a necessity, but cooking is art - it requires a bit of imagination to bring out the potential in the raw ingredients. This campaign draws parallels between famous artworks using food as a subject (Roy Lichtenstein's Buttered Toast, Andy Warhol's Velvet Underground Banana and Banksy's Soup Cans) and the artist-like creativity that Play-Doh's Kitchen Creations encourages kids to find and to discover the art of playing with their food.
Play-Doh 的厨房创作-沃霍尔
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Play-Doh's Kitchen Creations - Warhol
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The art of playing with your food.
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