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滚动银河系
案例简介：发条视觉特效在孩之宝的《星球大战》中使用了创造性的 “力量” 战斗机吊舱广告和在线网络代码系列 基于迪拜的 3D 动画/视觉效果工作室呈现复杂的角色动画 电视和在线作业 迪拜，阿拉伯联合酋长国-为孩之宝的星球大战战斗舱运动，发条视觉特效，艺术家驱动的视觉效果/3D 动画工作室,将绝地般的焦点带到了一个全面的活动中，这个活动引入了新的玩具系列，它有一个电影广告和一个系列的五个幽默的网站，展示了《星球大战》的角色，现在正在孩之宝网站上播放。 “它不会比《星球大战》大得多，我们整个创意团队都很兴奋能成为这个非凡项目的一部分，” 杰森 · 汤姆林斯说, 发条 VFX 的联合创始人兼总经理说。“对我们来说，这场运动被证明是一个很好的例子，证明了我们有能力创造性地管理复杂的任务。" 滚动银河系: 该网站由总部位于纽约的广告公司 Uproar 创建，专门从事青年营销，它是顶级 CG 动画和真人儿童的有趣组合。 以一张 3D 动画玩具版本的达斯 · 维德在死亡之星上挥舞他的光剑并宣布 “释放豆荚, “这个地方很快就切入了最复杂的视觉效果序列 -- 一个史诗般的 3D 动画战斗序列，其中包含了角色贾巴、尤达、达斯 · 摩尔、C-3PO 和其他人在绿草如茵的山坡上，点缀着无数的爆炸、火灾和烟雾。 在一群十几岁的男孩与战斗机舱战斗的现场动作序列之后，现场以维德回到船上的镜头结束, 抓住一个 3D 动画战斗机吊舱，这是玩具标志的一部分，并把它扔向观众，同时宣布口号双关语 “滚动银河系”。” “他们希望我们跟随玩具的外观，但又增加了一种真实感，所以它们看起来不太塑料，” 汤姆斯指出。“对我们来说，视觉上最大的挑战是草地景观，创造一些看起来逼真、美观并与角色融为一体的东西，但这可以在短时间内呈现。少量的大规模细节会变得非常复杂。" 轻松的网络短裤 该项目的另一个组成部分是五个 3D 动画 webisodes 系列，它们采取了截然不同的方法。轻松愉快的语气，webisodes 在完整的恶作剧模式中描绘了《星球大战》的角色。 例如，在《 Jetpack 》中，我们看到楚伊和 C-3PO 合作，为永远严肃的波巴 · 费特开了一个终极恶作剧; 当 “周围发生的事情” 发现达斯 · 维德戴上他不知道的头盔面具时，达斯 · 摩尔已经装满了剃须膏。虽然短裤的色调很有趣 -- 非常适合青春期前的男孩 -- 但视觉效果很复杂。 “这些短裤对品牌和代理商来说是相当实验性的，” 汤林斯补充道, “因为这是一个新的领域，他们对我们的想法持开放态度，让我们在创作视觉、摄像机角度、灯光和故事的一般节奏方面发挥更大的作用。他们对故事情节有很好的想法，我们有最好的时间让他们栩栩如生。" 到目前为止，反应非常积极，该机构现在正在考虑另外五个网络短裤。 Tomlins 说: “《骚动》的创意人士非常信任让我们参加这个具有挑战性的项目，” “我们的回应是把我们所有的东西都扔在上面 -- 从动物到完成的工作。这听起来可能是最糟糕的陈词滥调，但是我们真的很喜欢我们的工作，我们有一个伟大的团队。越来越多的美国机构转向我们来处理角色任务，比如星球大战战斗机吊舱运动，我们准备迎接挑战。" 关于发条视觉特效: 发条是视觉效果和 CG 动画公司。在过去的 8 年里，我们的核心业务一直是为广告市场创造高端 CG 视觉效果和动画。我们把自己描绘成一个 “艺术家驾驶” 的公司 -- 我们的意思就是这样。团队的每个成员都非常擅长他们的美术、雕刻、运动图形、合成、建模和纹理、动画或角色动画领域。欲了解更多信息，请访问 http://www.clockworkvfx.com
滚动银河系
案例简介：Clockwork VFX Uses The Creative 'Force' On Hasbro’s Star Wars Fighter Pods Ad and Online Webisode Series Dubai-based 3D Animation/Visual Effects Studio Takes On Complex Character Animation Assignment For TV and Online DUBAI, UNITED ARAB EMIRATES – For Hasbro’s Star Wars Fighter Pods campaign, Clockwork VFX, the artist-driven visual effects/3D animation studio, brought Jedi-like focus to the comprehensive campaign that introduces the new toy line with a cinematic ad and a series of five humorous webisodes featuring the Star Wars characters that is now playing on the Hasbro website. “It doesn’t get much bigger than Star Wars and our whole creative team was excited to be a part of this extraordinary project,” Jason Tomlins, Clockwork VFX’s Co-Founder and Managing Director says. “For us, this campaign proved to be a great example of what we’re capable of creatively and our ability to manage complex assignments on tight schedules.” Rolling The Galaxy: Created by New York-based ad agency Uproar, which specializes in youth marketing, the spot is a fun combination of over-the-top CG animation and live action kids. Opening with a shot of a 3D animated toy version of Darth Vader aboard the Death Star brandishing his light saber and declaring “unleash the pods,” the spot quickly cuts to its most complex visual effects sequence – an epic, 3D animated battle sequence featuring toy versions of characters Jabba the Hut, Yoda, Darth Maul, C-3PO and others set on grassy hillside dotted with numerous explosions, fire and smoke. Following a live action sequence of a group of pre-teen boys battling with the Fighter Pods, the spot ends with a shot of Vader back on the ship, grabbing a 3D animated Fighter Pod that’s part of the toy’s logo, and hurling it toward the viewer while proclaiming the tagline pun “Roll the galaxy.” “They wanted us to follow the look of the toys, but with an added sense of reality, so they didn’t look too plastic,” Tomlins notes. “The biggest challenge for us visually proved to be the grass landscape and creating something that was realistic looking, aesthetically pleasing and integrated with the characters, but that could be rendered in a short time frame. Small amounts of mass detail can get very complex.” Light-Hearted Web Shorts The other component to the project is the series of five 3D animated webisodes that take a decidedly different approach. Lighthearted in tone, the webisodes portray the Star Wars characters in full-on prankster mode. For example, in “Jetpack” we see Chewie and C-3PO team up for the ultimate practical joke on the always serious Boba Fett; while “What Goes Around” finds Darth Vader putting on his helmet mask that unbeknownst to him has been filled with shaving cream by Darth Maul. While the tone of the shorts is fun – perfectly geared to pre-teen boys – the visual effects work was complex. “These shorts were quite experimental for the brand and the agency,” Tomlins adds, “and because this was a new area they were open to our ideas and let us play a bigger role in composing the visuals, the camera angles, the lighting and the general pacing of the stories. They had great ideas for the storylines, and we had the best time bringing them to life.” So far the response has been overwhelmingly positive with the agency now considering five additional web shorts. “The creatives at Uproar showed a lot of trust in bringing us onboard for this challenging project,” Tomlins says, “and we responded by throwing everything we had at it -- from the animatic to the finished work. It may sound like the worst cliché, but we really love what we do and we have a great team. More U.S.-based agencies are turning to us to handle character assignments like the Star Wars Fighter Pods campaign, and we are up for the challenge.” About Clockwork VFX: Clockwork is a visual effects and CG animation company. For the past 8 years, our core business has been the creation of high-end CG visual effects and animation for the commercials market. We characterize ourselves as an ‘Artist Driven’ company – and we mean exactly that. Each member of the team is highly skilled in their fields of fine art, sculpting, motion graphics, compositing, modeling, and texturing, animation or character animation. For more information visit http://www.clockworkvfx.com
Roll The Galaxy
案例简介：发条视觉特效在孩之宝的《星球大战》中使用了创造性的 “力量” 战斗机吊舱广告和在线网络代码系列 基于迪拜的 3D 动画/视觉效果工作室呈现复杂的角色动画 电视和在线作业 迪拜，阿拉伯联合酋长国-为孩之宝的星球大战战斗舱运动，发条视觉特效，艺术家驱动的视觉效果/3D 动画工作室,将绝地般的焦点带到了一个全面的活动中，这个活动引入了新的玩具系列，它有一个电影广告和一个系列的五个幽默的网站，展示了《星球大战》的角色，现在正在孩之宝网站上播放。 “它不会比《星球大战》大得多，我们整个创意团队都很兴奋能成为这个非凡项目的一部分，” 杰森 · 汤姆林斯说, 发条 VFX 的联合创始人兼总经理说。“对我们来说，这场运动被证明是一个很好的例子，证明了我们有能力创造性地管理复杂的任务。" 滚动银河系: 该网站由总部位于纽约的广告公司 Uproar 创建，专门从事青年营销，它是顶级 CG 动画和真人儿童的有趣组合。 以一张 3D 动画玩具版本的达斯 · 维德在死亡之星上挥舞他的光剑并宣布 “释放豆荚, “这个地方很快就切入了最复杂的视觉效果序列 -- 一个史诗般的 3D 动画战斗序列，其中包含了角色贾巴、尤达、达斯 · 摩尔、C-3PO 和其他人在绿草如茵的山坡上，点缀着无数的爆炸、火灾和烟雾。 在一群十几岁的男孩与战斗机舱战斗的现场动作序列之后，现场以维德回到船上的镜头结束, 抓住一个 3D 动画战斗机吊舱，这是玩具标志的一部分，并把它扔向观众，同时宣布口号双关语 “滚动银河系”。” “他们希望我们跟随玩具的外观，但又增加了一种真实感，所以它们看起来不太塑料，” 汤姆斯指出。“对我们来说，视觉上最大的挑战是草地景观，创造一些看起来逼真、美观并与角色融为一体的东西，但这可以在短时间内呈现。少量的大规模细节会变得非常复杂。" 轻松的网络短裤 该项目的另一个组成部分是五个 3D 动画 webisodes 系列，它们采取了截然不同的方法。轻松愉快的语气，webisodes 在完整的恶作剧模式中描绘了《星球大战》的角色。 例如，在《 Jetpack 》中，我们看到楚伊和 C-3PO 合作，为永远严肃的波巴 · 费特开了一个终极恶作剧; 当 “周围发生的事情” 发现达斯 · 维德戴上他不知道的头盔面具时，达斯 · 摩尔已经装满了剃须膏。虽然短裤的色调很有趣 -- 非常适合青春期前的男孩 -- 但视觉效果很复杂。 “这些短裤对品牌和代理商来说是相当实验性的，” 汤林斯补充道, “因为这是一个新的领域，他们对我们的想法持开放态度，让我们在创作视觉、摄像机角度、灯光和故事的一般节奏方面发挥更大的作用。他们对故事情节有很好的想法，我们有最好的时间让他们栩栩如生。" 到目前为止，反应非常积极，该机构现在正在考虑另外五个网络短裤。 Tomlins 说: “《骚动》的创意人士非常信任让我们参加这个具有挑战性的项目，” “我们的回应是把我们所有的东西都扔在上面 -- 从动物到完成的工作。这听起来可能是最糟糕的陈词滥调，但是我们真的很喜欢我们的工作，我们有一个伟大的团队。越来越多的美国机构转向我们来处理角色任务，比如星球大战战斗机吊舱运动，我们准备迎接挑战。" 关于发条视觉特效: 发条是视觉效果和 CG 动画公司。在过去的 8 年里，我们的核心业务一直是为广告市场创造高端 CG 视觉效果和动画。我们把自己描绘成一个 “艺术家驾驶” 的公司 -- 我们的意思就是这样。团队的每个成员都非常擅长他们的美术、雕刻、运动图形、合成、建模和纹理、动画或角色动画领域。欲了解更多信息，请访问 http://www.clockworkvfx.com
Roll The Galaxy
案例简介：Clockwork VFX Uses The Creative 'Force' On Hasbro’s Star Wars Fighter Pods Ad and Online Webisode Series Dubai-based 3D Animation/Visual Effects Studio Takes On Complex Character Animation Assignment For TV and Online DUBAI, UNITED ARAB EMIRATES – For Hasbro’s Star Wars Fighter Pods campaign, Clockwork VFX, the artist-driven visual effects/3D animation studio, brought Jedi-like focus to the comprehensive campaign that introduces the new toy line with a cinematic ad and a series of five humorous webisodes featuring the Star Wars characters that is now playing on the Hasbro website. “It doesn’t get much bigger than Star Wars and our whole creative team was excited to be a part of this extraordinary project,” Jason Tomlins, Clockwork VFX’s Co-Founder and Managing Director says. “For us, this campaign proved to be a great example of what we’re capable of creatively and our ability to manage complex assignments on tight schedules.” Rolling The Galaxy: Created by New York-based ad agency Uproar, which specializes in youth marketing, the spot is a fun combination of over-the-top CG animation and live action kids. Opening with a shot of a 3D animated toy version of Darth Vader aboard the Death Star brandishing his light saber and declaring “unleash the pods,” the spot quickly cuts to its most complex visual effects sequence – an epic, 3D animated battle sequence featuring toy versions of characters Jabba the Hut, Yoda, Darth Maul, C-3PO and others set on grassy hillside dotted with numerous explosions, fire and smoke. Following a live action sequence of a group of pre-teen boys battling with the Fighter Pods, the spot ends with a shot of Vader back on the ship, grabbing a 3D animated Fighter Pod that’s part of the toy’s logo, and hurling it toward the viewer while proclaiming the tagline pun “Roll the galaxy.” “They wanted us to follow the look of the toys, but with an added sense of reality, so they didn’t look too plastic,” Tomlins notes. “The biggest challenge for us visually proved to be the grass landscape and creating something that was realistic looking, aesthetically pleasing and integrated with the characters, but that could be rendered in a short time frame. Small amounts of mass detail can get very complex.” Light-Hearted Web Shorts The other component to the project is the series of five 3D animated webisodes that take a decidedly different approach. Lighthearted in tone, the webisodes portray the Star Wars characters in full-on prankster mode. For example, in “Jetpack” we see Chewie and C-3PO team up for the ultimate practical joke on the always serious Boba Fett; while “What Goes Around” finds Darth Vader putting on his helmet mask that unbeknownst to him has been filled with shaving cream by Darth Maul. While the tone of the shorts is fun – perfectly geared to pre-teen boys – the visual effects work was complex. “These shorts were quite experimental for the brand and the agency,” Tomlins adds, “and because this was a new area they were open to our ideas and let us play a bigger role in composing the visuals, the camera angles, the lighting and the general pacing of the stories. They had great ideas for the storylines, and we had the best time bringing them to life.” So far the response has been overwhelmingly positive with the agency now considering five additional web shorts. “The creatives at Uproar showed a lot of trust in bringing us onboard for this challenging project,” Tomlins says, “and we responded by throwing everything we had at it -- from the animatic to the finished work. It may sound like the worst cliché, but we really love what we do and we have a great team. More U.S.-based agencies are turning to us to handle character assignments like the Star Wars Fighter Pods campaign, and we are up for the challenge.” About Clockwork VFX: Clockwork is a visual effects and CG animation company. For the past 8 years, our core business has been the creation of high-end CG visual effects and animation for the commercials market. We characterize ourselves as an ‘Artist Driven’ company – and we mean exactly that. Each member of the team is highly skilled in their fields of fine art, sculpting, motion graphics, compositing, modeling, and texturing, animation or character animation. For more information visit http://www.clockworkvfx.com
滚动银河系
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Roll The Galaxy
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