Lidl UK, the Official Supermarket of the England football team launches its Dream Big with Lidl campaign, celebrating their three-year partnership and endorsement of the Three Lions as they prepare for The World Cup.With support from agencies CSM Sport & Entertainment, TBWA\London, Starcom, 360i and GOAT, the campaign brings together both the supermarket’s backing of the England team and Lidl’s grassroots initiative ‘FA Lidl Skills’, which has created 3 million opportunities for 5-11 year olds to play football over the last three years.TBWA\London has created a series of TVCs, which feature cheeky under-11s whom impart their wisdom to England footballers Gary Cahill, Kyle Walker and Raheem Sterling to help them succeed in the tournament.CreditsLidl:Maya Orr/ Ashley Jamieson: Campaign ManagementHelen Oberlin-Harris/ Jo Gomer: PartnershipsTony Hunt:CreativeCreative Agency: TBWA\LondonChief Creative Officer: Andy JexCreatives: Dan Kenny & Tom GongStrategy Director: Justin ClouderAccount Director: Steph RossAccount Manager: Ben TrenchardTV Producer: Malika PatelProduction Company: Rattling StickDirector: Gabe TurnerProducer: Stuart BenthamDOP: Fede AlfonzoEditor: Mark Edinoff @ WorkPost Production: MPCPost Producer: Anandi PeirisColourist: Matthieu ToulletVFX Supervisor: Jonathan BoxVFX Team: Kalle Kohlstrom, Vivekananthan R, Pratyush ParuchuriSound: Parv Thind @ WaveMusic: Wave MusicSponsorship marketing agency: CSM Sport & EntertainmentDirector of Communications: Joe LaingSenior Account Director: Emma WilliamsSenior Communications Manager: Sarah-Jane EmertonSenior Communications Manager: Sam WakefieldAccount Manager: Naivasha OakesAccount Coordinator: Matilda OramMedia agency: StarcomBusiness Director: Rachel HayesClient Investment Director: Jon ManningAssociate Director: Anna PetersSenior Executive: Jamie DayInfluencer agency: GOATHead of Client Services: Alex BurgessHead of Delivery: Frankie HobbsCampaign Director: Tom BoreCampaign Manager: Oliver BondDigital agency: 360iExecutive Creative Director :Melissa DitsonCreatives: Daniele Pulega & Martino SpaventoStrategists: Danielle Allen & Elise MadoeManaging Partner: Simon JohnAccount Director: Max AustinAccount Manager: Ryan HiscokeVisual Communications Agency: The Delta GroupAndrew Dennis – Account DirectorKerry Afxentiou – Client Services Director