Pergo Vs. Battlebots|短视频|广告营销案例【ADGuider广告指南】

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Pergo Vs.Battlebots

案例简介：Pergo 的新地板是普通强化地板的两倍，这是超级无聊的工业测试证明的。但是它能经受住有趣的考验吗？为了找出答案，Pergo 举办了一场比赛来赢得一个新的 Pergo 地板 -- 只有一个小陷阱。获胜者不得不同意让我们在新地板上拍摄产品演示。我们没有告诉获胜的女人，我们将在她全新的地板上发动一场全面的战斗 -- 以高中机器人学生为特色，我们与他们一起创造摧毁地板的机器人射击火焰, 菜刀和火箭推进的游泳池球。

Pergo Vs.Battlebots

案例简介：Pergo’s new floors are twice as durable as ordinary laminate flooring, as proven by a super-boring industrial test. But can it withstand interesting tests? To find out, Pergo held a contest to win a new Pergo floor – with just one small catch. The winner had to agree to let us film a productdemonstration on the new floor. We didn’t tell the woman who won we’d be staging a full-scale BattleBot war on her brand new floor – featuring high school robotics students who we worked with to create floor-destroying robots shooting flames, kitchen knives and rocket-propelled pool balls.