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美国邮政服务: 纽约McCann的河马
案例简介:
美国邮政服务: 纽约McCann的河马
案例简介:
United States Postal Service: Hippo by McCann New York
案例简介:
United States Postal Service: Hippo by McCann New York
案例简介:
美国邮政服务: 纽约McCann的河马
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United States Postal Service: Hippo by McCann New York
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According to McCann New York, the United States Postal Service (USPS) "delivers more e-commerce packages during the holidays than anyone else." To drive this point home, the agency created a spot that features a young who discovers a hippopotamus at the zoo and becomes completely obsessed, so much so that her parents end up buying her a myriad of hippo-related gifts for Christmas. The gifts, of course, are all delivered to their house via USPS. CreditsNorth American Chief Creative Officer: Eric SilverNY Chief Creative Officers: Tom Murphy, Sean BryanExecutive Creative Director: Patrick ClarkeSenior Art Director: Lizzie WilsonSenior Copywriter: Tali GumbinerCopywriter: Tori NygrenChief Production Officer: Nathy AviramSenior Producer: Donna McCrackenAccount: Kevin Scher, Laura Decker, Christina Rizzo, Trevor Keim, Cornelia SullivanProduction Company: Stink ProductionsDirector: Martin KrecjiEditorial Company: Big SkyEditor: Chris FranklinSpecial Effects Company: Big Sky VfxLead Artist: Ryan SearsTelecine: Co3Colorist: Tim MasickMusic: “I want a hippopotamus for Christmas” by Gayla PeeveyMix Studio: Sonic UnionEngineer: Steve Rosen
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