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濒临灭绝的碎片
案例简介:加拿大世界野生动物基金会通过宣布一系列定制的拼图游戏来纪念全国熊猫日,这些拼图旨在提高人们对生物多样性丧失的认识并支持其关键的保护工作。这四个拼图以 “濒危碎片” 的标题制作,仅包含与野生动物一样多的碎片。由于在过去的三十年中采取了成功的保护行动,大熊猫拼图是最大的拼图,包含1,864块。苏门答腊虎拼图是400块,侏儒三趾树懒是79块,南部居民虎鲸是太平洋海岸的标志,是最小的产品,只有73块。这些由领先的设计和创新公司AKQA制作的家庭友好型谜题,也可以引发几代人关于野生动物和我们星球的状况的重要对话,并提供一种切实的方法来掌握这些物种中有多少只留在野外。加拿大AKQA为世界自然基金会创建的综合广告,类别为: 公共利益,非政府组织。
濒临灭绝的碎片
案例简介:World Wildlife Fund Canada is marking National Panda Day by announcing a collection of customized jigsaw puzzles designed to raise awareness about biodiversity loss and support its critical conservation work. The four puzzles, produced under the title Endangered Pieces, contain only as many pieces as animals left in the wild. The giant panda puzzle, thanks to successful conservation actions taken over the last three decades, is the largest one, containing 1,864 pieces. The Sumatran tiger puzzle is 400 pieces, the pygmy three-toed sloth is 79 pieces, and the Southern Resident killer whale, an icon of the Pacific coast, is the smallest offering with just 73 pieces. These family-friendly puzzles, produced by leading design and innovation company AKQA, can also spark important conversations across generations about the state of wildlife and our planet, and offer a tangible way to grasp just how few of these species are left in the wild. Integrated advertisement created by AKQA, Canada for WWF, within the category: Public Interest, NGO.
Endangered Pieces
案例简介:加拿大世界野生动物基金会通过宣布一系列定制的拼图游戏来纪念全国熊猫日,这些拼图旨在提高人们对生物多样性丧失的认识并支持其关键的保护工作。这四个拼图以 “濒危碎片” 的标题制作,仅包含与野生动物一样多的碎片。由于在过去的三十年中采取了成功的保护行动,大熊猫拼图是最大的拼图,包含1,864块。苏门答腊虎拼图是400块,侏儒三趾树懒是79块,南部居民虎鲸是太平洋海岸的标志,是最小的产品,只有73块。这些由领先的设计和创新公司AKQA制作的家庭友好型谜题,也可以引发几代人关于野生动物和我们星球的状况的重要对话,并提供一种切实的方法来掌握这些物种中有多少只留在野外。加拿大AKQA为世界自然基金会创建的综合广告,类别为: 公共利益,非政府组织。
Endangered Pieces
案例简介:World Wildlife Fund Canada is marking National Panda Day by announcing a collection of customized jigsaw puzzles designed to raise awareness about biodiversity loss and support its critical conservation work. The four puzzles, produced under the title Endangered Pieces, contain only as many pieces as animals left in the wild. The giant panda puzzle, thanks to successful conservation actions taken over the last three decades, is the largest one, containing 1,864 pieces. The Sumatran tiger puzzle is 400 pieces, the pygmy three-toed sloth is 79 pieces, and the Southern Resident killer whale, an icon of the Pacific coast, is the smallest offering with just 73 pieces. These family-friendly puzzles, produced by leading design and innovation company AKQA, can also spark important conversations across generations about the state of wildlife and our planet, and offer a tangible way to grasp just how few of these species are left in the wild. Integrated advertisement created by AKQA, Canada for WWF, within the category: Public Interest, NGO.
濒临灭绝的碎片
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Endangered Pieces
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