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迪拜卫生局: Rx处方贴
案例简介：
迪拜卫生局: Rx处方贴
案例简介：
Dubai Health Authority: Rx Prescription Stickers
案例简介：
Dubai Health Authority: Rx Prescription Stickers
案例简介：
迪拜卫生局: Rx处方贴
暂无简介
Dubai Health Authority: Rx Prescription Stickers
暂无简介
基本信息
- 广告品牌： Dubai Health Authority
- 发布日期： 2018-07
- 行业领域： 个人护理 , 日用品/母婴
- 媒体类别： 短视频 , 海报/平面
- 广告语言： 阿拉伯语
- 媒介平台： 网络
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创作者
案例详情
Dubai has a huge number of blue-collared workforce coming from rural areas from around the region. Most of these workers have limited literacy and converse mostly in their native language which limits their comprehension on many things. This includes taking medication. More than often, these workers make a guess on dosage and risk suffering from an overdose. To address the issue, a simple pictorial prescription sticker was devised. It clearly indicated all the key elements that were required. From the number of tablets or the amount of syrup, the frequency and time of consumption and the duration of the course, they were all illustrated on an easy-to-use sticker.
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