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3D悲剧
案例简介:写一个简短的总结在电影中发生了什么 这部电影描绘了目睹学校内枪击事件的学生的不同观点。我们看到每个学生的面部表情越来越害怕,以及学生逃跑和设置路障。最后,我们揭示了所有绝望的原因,一名蒙面男子拿着枪指着一名学生。最后的消息是 “这就是3D打印枪的样子。 陪审团的文化/背景信息 使用3D打印机,获得枪支就像下载一样简单。一个人可以在网上找到枪支的示意图,将其插入具有正确材料的3D打印机中,仅此而已-当场创建了枪支。不需要背景调查,如果枪被用于犯罪,也没有序列号来追踪。任何可以使用3D打印机的人都有可能制造枪支,这一事实令人震惊-尤其是在美国枪支暴力已经如此之高,每月至少发生一次大规模枪击事件。 请告诉我们激发您竞选活动的社会行为和/或文化见解 3D打印枪很容易制造,几乎不可能停止。超过100,000名美国人下载了打印3D武器的计划。任何人都可以轻松下载和打印3D枪文件,从而创建无法追踪的枪支。在大多数国家,这是完全合法的。因此,为了禁止3D打印枪支,我们制作了一段视频,展示了3D打印枪支的危险,将人们重定向到一个微型网站,在那里他们可以联系他们的国会议员或国会议员,以推动国家立法行动。社交平台发挥了很大的作用,因为网站流量在每次分享后都会20% 增加。
3D悲剧
案例简介:Write a short summary of what happens in the film The film portrays different points of view of school students that are witnessing a shooting within their school. We see the facial expression of each student getting more and more frightened, as well as students running away and barricading themselves. Finally, we reveal the reason for all the desperation, a masked man holding a gun pointed at a student. The end message is “This is what 3D printed guns look like.” Cultural/Context information for the jury With 3D printers, getting a gun could be as easy as downloading it. A person could find a schematic for a firearm online, plug it into a 3D printer with the right materials, and that’s it — a gun is created on the spot. No background check required, no serial number to trace the gun if it’s used in a crime. The fact that anyone with access to a 3D printer could potentially create a gun is alarming — especially as gun violence is already so high in the U.S. with mass shootings happening at least once a month. Please tell us about the social behaviour and/or cultural insights that inspired your campaign 3D printed guns are easy to make and almost impossible to stop. More than 100,000 Americans have downloaded plans to print 3D weapons. 3D gun files can be easily downloaded and printed by anyone, creating untraceable firearms. In most states, this is completely legal. So in order to ban 3D printed guns, we created a video showing the dangers of it that redirect people to a microsite where they can contact their congressman or congresswoman to drive forward national legislative action. Social platforms play a big role because the website traffic increases 20% after each share given.
3D Tragedies
案例简介:写一个简短的总结在电影中发生了什么 这部电影描绘了目睹学校内枪击事件的学生的不同观点。我们看到每个学生的面部表情越来越害怕,以及学生逃跑和设置路障。最后,我们揭示了所有绝望的原因,一名蒙面男子拿着枪指着一名学生。最后的消息是 “这就是3D打印枪的样子。 陪审团的文化/背景信息 使用3D打印机,获得枪支就像下载一样简单。一个人可以在网上找到枪支的示意图,将其插入具有正确材料的3D打印机中,仅此而已-当场创建了枪支。不需要背景调查,如果枪被用于犯罪,也没有序列号来追踪。任何可以使用3D打印机的人都有可能制造枪支,这一事实令人震惊-尤其是在美国枪支暴力已经如此之高,每月至少发生一次大规模枪击事件。 请告诉我们激发您竞选活动的社会行为和/或文化见解 3D打印枪很容易制造,几乎不可能停止。超过100,000名美国人下载了打印3D武器的计划。任何人都可以轻松下载和打印3D枪文件,从而创建无法追踪的枪支。在大多数国家,这是完全合法的。因此,为了禁止3D打印枪支,我们制作了一段视频,展示了3D打印枪支的危险,将人们重定向到一个微型网站,在那里他们可以联系他们的国会议员或国会议员,以推动国家立法行动。社交平台发挥了很大的作用,因为网站流量在每次分享后都会20% 增加。
3D Tragedies
案例简介:Write a short summary of what happens in the film The film portrays different points of view of school students that are witnessing a shooting within their school. We see the facial expression of each student getting more and more frightened, as well as students running away and barricading themselves. Finally, we reveal the reason for all the desperation, a masked man holding a gun pointed at a student. The end message is “This is what 3D printed guns look like.” Cultural/Context information for the jury With 3D printers, getting a gun could be as easy as downloading it. A person could find a schematic for a firearm online, plug it into a 3D printer with the right materials, and that’s it — a gun is created on the spot. No background check required, no serial number to trace the gun if it’s used in a crime. The fact that anyone with access to a 3D printer could potentially create a gun is alarming — especially as gun violence is already so high in the U.S. with mass shootings happening at least once a month. Please tell us about the social behaviour and/or cultural insights that inspired your campaign 3D printed guns are easy to make and almost impossible to stop. More than 100,000 Americans have downloaded plans to print 3D weapons. 3D gun files can be easily downloaded and printed by anyone, creating untraceable firearms. In most states, this is completely legal. So in order to ban 3D printed guns, we created a video showing the dangers of it that redirect people to a microsite where they can contact their congressman or congresswoman to drive forward national legislative action. Social platforms play a big role because the website traffic increases 20% after each share given.
3D悲剧
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3D Tragedies
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基本信息
- 广告战役: #Stop Handgun Violence-影视-07b6#
- 广告品牌: Stop Handgun Violence
- 发布日期: 2020
- 行业领域: 公益慈善 , 公共事业
- 媒体类别: 微电影
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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