Supermarket|海报/平面|广告营销案例【ADGuider广告指南】

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超市

案例简介：上下文今年，Wonderbra 又回到了这个季节的大胆项目: 乳头，一种看起来有点直立乳头的胸罩。乘坐由热门名人掀起的浪潮，这个新的有限系列给？时髦性感？年轻女性有机会让每个人都以令人兴奋的 “无胸罩” 效果猜测。他们的半身像现在可以在他们的外衣下看起来自由了，但是难以置信的模压和尖尖! 哲学/解决方案乳头提供了一个理想的机会来创造品牌的嗡嗡声。这不仅仅是一种符合 Wonderbra 的产品？s 遗传密码; 它也是第一个市场。当谈到吸引注意力和突出品牌的核心价值创造力和大胆时，很难想象会有更大的影响。

超市

案例简介：Context This year, Wonderbra is back with THE bold item of the season: Nipples, a bra shaped to suggest slightly erect nipples. Riding a wave set off by hot celebrities, this new limited series gives ?trendy sexy? young women a chance to keep everyone guessing with a titillating "no bra" effect. Their busts can now look free under their outergarments, yet incredibly moulded and pointy! Philosophy/Solution Nipples offers an ideal opportunity to create buzz around the brand. This is more than just a product that fits in with Wonderbra?s genetic code; it's also a market first. When it comes to grabbing attention and highlighting the brand's core values of creativity and daring, it?s hard to imagine greater impact.