Dragon|海报/平面|广告营销案例【ADGuider广告指南】

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龙

案例简介：新推出的 print 和 OOH 活动强调了头盔如何成为你个性的延伸 -- 虽然安全永远是第一位的，但这并不意味着你需要选择一个无聊的头盔。每个广告的场景都带我们回到历史，向历史上最具象征性的头盔致敬，就像骑士的盔甲保护他免受喷火龙的伤害; 一名深海潜水员保护自己免受章鱼的伤害; 一名罗马角斗士保护自己免受狮子的伤害; 一名武士保护自己免受忍者的伤害。所有的景点都包括副本 “头盔”。从那以后保护我们。，“考虑到所有的历史参考，这是一个有趣的插件。

龙

案例简介：The newly launched print and OOH campaign highlights how helmets can be an extension of your personality – and while safety always comes first, it does not mean you need to choose a boring helmet. The scenes of each ad take us back into history, paying tribute to some of the most emblematic helmets in history, like a knight’s armor defending him from a fire-breathing dragon; a deep-sea diver protected from an Octopus; a Roman Gladiator shielded from a Lion; and a Samurai keeping safe from a Ninja. All of the spots include the copy ‘Helmets. Protecting Us Since Ever.,’ a fun add-in given all of the historical references.