Magnum has worked with illustrator Thomas Danthony to create a series of outdoor works of art. The illustrations show different moments of pleasure in which the shape of Magnum's ice cream is integrated.Thomas Danthony is a French artist based in London and Barcelona. His work is characterized by a clever use of light, bold compositions and a dose of mystery.Tomás Ostiglia, global creative director, said: "When marketers recognize talented artists, brands benefit and the industry is elevated. That was our motivation behind this outdoor campaign for Magnum."A way to continue building in the territory of pleasure, speaking in a simple, mature way. The pieces are elegant and on par with a leading brand such as Magnum which continually expresses itself far from the stereotypes of the category."The billboards are currently running in London, and will be installed in other lead Magnum markets like Paris, Rome, Madrid and Barcelona this summer.CreditsGlobal Brand Vice President: Julien BarrauxSenior Global Marketing Director: Neil GledhillGlobal Brand Manager: Gregory LecomteChief Creative Officer: Chacho PueblaExecutive Creative Director: Pancho CassisCreative Director: Tomás OstigliaHead of Art: Fabio BrigidoCopywriter: André Toledo, Tomás OstigliaArt Director: Diego LimbertiIllustrator: Thomas DanthonyHead of PR: Sarah OkrentGlobal Business Director: Tom EllistonAccount Director: Tom EllistonAccount Executive: Oscar Fernandez-BacaAgency Producer: César Baciero, Sebastián Arce