Taco Bell has always created elevated work for its most premium value products, so for the return of the limited time 1$ Double Stacked Tacos, the brand leaned into another surreal, magical creative concept.Tapping into Oscar-winning director and special effects artist, Robert Stromberg (known for his work on Avatar, Alice In Wonderland, and Maleficent), the spot crafts a magical circus world of the Double Stacked Tacos casting real circus performers, aerialist, and fire breathers.CreditsCreativeChief Creative Officer, Los Angeles Brett CraigAssociate Creative Director Daniel ChenAssociate Creative Director Mikey SisonArt Director Micah WilkesCopywriter Ryan SchadeArt Director Elora ClementCopywirter Jagger MooreProductionHead of Production Diego de la MazaExecutive Integrated Producer Paul RoySenior Integrated Producer Jamie GartnerSenior Music Supervisor Chase ButtersMusic Supervisor Dez DavisDigital ProductionExecutive Integrated Producer, Digital Laura TronSenior Integrated Producer, Digital Ariel TheraubeAssociate Integrated Producer, Digital Kemi AdenijiDesignDesign Director Jean-Lou RenouxDesigner Ayla KimAccount Management:Group Account Director Matt MatzenAccount Director Kelly ChildersAccount Supervisor Katie HeneriksonSr. Account Executive Eddy PerezicAssistant Account Executive Maggie CorletoBusiness Affairs/Traffic: Director of Integrated Business Affairs Gabriela FariasExecutive Business Affairs Manager Ken RongeyDirector of Broadcast Traffic Carie BonilloExecutive Broadcast Traffic Manager Courtney TylkaSenior Broadcast Traffic Manager Ana BarrazaAccount Planning:EVP, Head of Strategy Kelsey HodgkinAssociate Strategy Director Rebecca CheinExecutives: CEO, North America: Mike SheldonChief Creative Officer, North America Pete Favat President, Los Angeles: Kim GettyPRODUCTION CREDITSProduction – Live-ActionRSA Films Director: Robert Stromberg Managing Director: David Mitchell HOP: Elicia Laport Executive Producer: Buddy Brakha Producer: Morna Ciraki Production Supervisor: Carmen QuirosProduction Service Company / Poland24/7 Radioaktive Executive Producer: Gordon Mackinnon Executive Producer: Luna Llados Producer: Bartek Rainski Production Manager: Marek CiechalskiEditorialWhitehouse/Steelhead Editor: Matthew Wood Assistant Editor: Marco Rosas Executive Producer: Joanna Manning Producer: Lynne ManninoPost (Color/VFX/Finishing)ALT Post Facility C03 Lead Flame Artist: Jan Cilliers Executive Producer: Chris Fieldhouse Producer: Gabriel Wakeman Colorist: Stefan SonnenfeldAudio / Sound DesignLime Studios Audio Mixer: Matt Miller Assistant Mixer: Ian Connie Executive Producer: Susie BoyajanMusicAshe - “Afterlife”Shoot Locationon location in Poznan, Poland