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汉堡王: 大卫·布宜诺斯艾利斯的所有风味
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汉堡王: 大卫·布宜诺斯艾利斯的所有风味
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Burger King: All Hands On Flavor by David Buenos Aires
案例简介:
Burger King: All Hands On Flavor by David Buenos Aires
案例简介:
汉堡王: 大卫·布宜诺斯艾利斯的所有风味
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Burger King: All Hands On Flavor by David Buenos Aires
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Burger King is moving away from toys and trinkets to focus on altogether more productive bundled freebies by handing out 3D printed prosthetic limbs to those in need.Brainchild of the creatives at David, the All Hands on Flavor campaign slots into a wider bid to champion social issues as a means to elevate the burger brand, which offered its Stacker 'Atomic' five burger combo bun for sale at half price on 5 July – with 50% of sales (up to a maximum value of $200k) donated to prosthetic limb manufacturer Atomic Lab.This largesse enabled designers to produce an additional 1,000 hands and arms, two times the number donated over the preceding three years.CreditsJoaquin Cubria Cgd – VPIgnacio Ferioli Cgd – VPNicolas Zarlenga – CDFederico Plaza Montero – CDBrenda Morrison Fell – Head Of ProductionPefy Carr Rollitt – Producer Ana Svarzchtein – post Production Cordination Lucila Mengide – Account DirectorBelen Rodriguez – Account SupervisorJohann Hotz – Art DirectorJuan Pablo Tyrer – CopywriterProduction Company: Argentina CineLara Arellano – DirectorNano Tidone - General ProducerLaura Passalacqua- Executive ProducerGerman Escande – ProducerSusana Leunda/ Joaquin Pellarolo - EditorPost Production : DaochoColour Correction: PentimentoSound: Elefante ResonanteMusic: Perra SantaAnnouncer: Gonzalo Heras.Responsible For The Client: Lucina CabrejasFederico BoninoLuz FochezatoSantiago Cafisi
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