Brand Norway|海报/平面|广告营销案例【ADGuider广告指南】

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品牌挪威

案例简介：挪威首相设定了增加挪威出口的使命 -- 从以石油和天然气为基础的经济转型，同时加速绿色转型。该项目始于开发一个数字平台，以展示可持续创新，以增加出口。在开拓可持续发展的主题基础上，建立了一个相关的、面向未来的解决方案，以增加挪威的全球影响力。为了加强挪威作为一个明确和有效的国家品牌的地位，一个动态的概念包括一个新的视觉识别被开发出来。

品牌挪威

案例简介：The Norwegian Prime Minister set a mission to increase Norwegian exports – transitioning from an oil- and gas-based economy while accelerating the green shift. The project began with developing a digital platform to display sustainable innovations for increased export. Building on the theme of Pioneering Sustainability, a strategic foundation was created for a relevant and future-oriented solution to increase Norway’s global presence. To strengthen Norway’s position as a clear and effective nation brand, a dynamic concept including a new visual identity was developed.