Brand Norway|海报/平面|广告营销案例【ADGuider广告指南】

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挪威品牌

案例简介：挪威首相设定了增加挪威出口的使命-从以石油和天然气为基础的经济过渡，同时加快绿色转变。该项目始于开发数字平台，以展示可持续的创新以增加出口。在开拓性可持续性主题的基础上，为相关和面向未来的解决方案建立了战略基础，以增加挪威的全球影响力。为了加强挪威作为清晰有效的国家品牌的地位，开发了一种动态概念，包括新的视觉标识。

挪威品牌

案例简介：The Norwegian Prime Minister set a mission to increase Norwegian exports – transitioning from an oil- and gas-based economy while accelerating the green shift. The project began with developing a digital platform to display sustainable innovations for increased export. Building on the theme of Pioneering Sustainability, a strategic foundation was created for a relevant and future-oriented solution to increase Norway’s global presence. To strengthen Norway’s position as a clear and effective nation brand, a dynamic concept including a new visual identity was developed.