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    Proposal 2短视频广告营销案例

    本案例默认翻译为中文,点击可切换回原语言

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    建议 2

    案例简介:简要说明: 这些电影中的一切都是真实的。没有使用专业演员,所有的反应都是真实的。第一部电影只播出一次,黄金时间是周五晚上。那个叫 Clabbe 的人确保他女朋友那天晚上在看电视。他没有告诉任何人,所以当他突然出现在屏幕上时,她非常震惊。当她听到他要说的话时,她更加震惊了。那天早些时候,当她在工作时,我们把隐藏的摄像头放在他们的客厅。所以我们把她所有的反应都拍成电影了。该材料随后被用于 sequal,一周后播出。同一时间,同一频道。一个通过国家电视台求婚的人不是你每天都能看到的东西。所以我们幸福的夫妇接受了瑞典最大的报纸和公共电台的采访。一个伟大的证明,我们创造了不仅仅是两个广告的东西。最后,值得一提的是,“突然发生” 是瑞典有史以来最著名的标语之一。不需要进一步解释。

    建议 2

    案例简介:Brief Explanation: Everything in these films are real. No professional actors were used, and all reactions are genuine. The first film was only aired once, prime time on a friday evening. The man, Clabbe, made sure his girlfriend was watching tv that night. He had told nothing to no one, so she was quite shocked when he, all of a sudden, appeared on the screen. And she was even more shocked when she heard what he had to say. Earlier that day, when she was at work, we placed hidden cameras in their living room. So that we got all her reactions on film. That material was then used in the sequal, that was aired exactly one week later. Same time, same channel. A man proposing through national tv is nothing you see every day. So our happy couple were interviewed by both sweden’s biggest newspaper and Public Radio. A great proof that we had created something more than just two commercials. Finally, it’s worth saying that ”Suddenly it happens” is one of swedens most famous taglines ever. Needing no further explanation.

    Proposal 2

    案例简介:简要说明: 这些电影中的一切都是真实的。没有使用专业演员,所有的反应都是真实的。第一部电影只播出一次,黄金时间是周五晚上。那个叫 Clabbe 的人确保他女朋友那天晚上在看电视。他没有告诉任何人,所以当他突然出现在屏幕上时,她非常震惊。当她听到他要说的话时,她更加震惊了。那天早些时候,当她在工作时,我们把隐藏的摄像头放在他们的客厅。所以我们把她所有的反应都拍成电影了。该材料随后被用于 sequal,一周后播出。同一时间,同一频道。一个通过国家电视台求婚的人不是你每天都能看到的东西。所以我们幸福的夫妇接受了瑞典最大的报纸和公共电台的采访。一个伟大的证明,我们创造了不仅仅是两个广告的东西。最后,值得一提的是,“突然发生” 是瑞典有史以来最著名的标语之一。不需要进一步解释。

    Proposal 2

    案例简介:Brief Explanation: Everything in these films are real. No professional actors were used, and all reactions are genuine. The first film was only aired once, prime time on a friday evening. The man, Clabbe, made sure his girlfriend was watching tv that night. He had told nothing to no one, so she was quite shocked when he, all of a sudden, appeared on the screen. And she was even more shocked when she heard what he had to say. Earlier that day, when she was at work, we placed hidden cameras in their living room. So that we got all her reactions on film. That material was then used in the sequal, that was aired exactly one week later. Same time, same channel. A man proposing through national tv is nothing you see every day. So our happy couple were interviewed by both sweden’s biggest newspaper and Public Radio. A great proof that we had created something more than just two commercials. Finally, it’s worth saying that ”Suddenly it happens” is one of swedens most famous taglines ever. Needing no further explanation.

    建议 2

    暂无简介

    Proposal 2

    暂无简介

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