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恶心的故事
案例简介:EntrySummary 全世界每年有数百万儿童被迫性交。仅在菲律宾,从 2016 年 2011年,就有 7418 名儿童被他们信任的叔叔、父亲、堂兄弟姐妹和成年人强奸。由于恐惧,更多的病例没有报告。这些统计数据没有捕捉到隐藏在家庭中作为黑暗秘密的令人作呕的强奸故事。受虐儿童的故事需要传达给公众,并促使他们采取行动,支持 Bahay Tuluyan (收容所) 为受害者提供福利的项目。当受虐儿童讲述他们的故事时,他们觉得自己又被强奸了。因此,Bahay Tuluyan 通过一部动画电影讲述了他们的故事,这部电影使用了受虐儿童创作的实际插图。 简要解释 南澳大利亚大学著名社会学家 Elspeth McInnes 博士为 Bahay Tuluyan (收容所) 捐赠的关于性虐待儿童真实绘画的令人难忘的动画 -一个总部设在菲律宾的澳大利亚基金会,为遭受性虐待的儿童提供庇护和康复服务。 AdvertisingFormatOther 该基金会寻求格莱美提名歌曲《撕裂》的作曲家的支持,这首歌曲由澳大利亚歌手娜塔莉 · 伊姆布利亚创作,她允许巴哈 · 图卢扬使用这首歌曲。《撕裂》是一首在虐待儿童背景下讲述的情歌。父亲是每个孩子的第一个英雄,或者说是初恋。一个完美的人,一个似乎真的在乎的人。直到孩子意识到自己到底是谁。这种感觉被无助、仇恨和恐惧所取代。作曲家们还表示打算向基金会捐款。
恶心的故事
案例简介:EntrySummary Worldwide, millions of children are forced into sexual intercourse every year. In the Philippines alone, from 2011-2016, there are 7418 children raped, by their uncles, fathers, older cousins and adults they trusted. Because of fear, more cases are unreported. These statistics do not capture the disgusting stories of rape within the family that are hidden as dark secrets. The stories of abused children needed to reach the public, and move them to take action and support Bahay Tuluyan (Shelter House) programs for the welfare of victims. When abused children narrate their stories, they feel like being raped all over again. So, Bahay Tuluyan told their stories through an animated film using actual illustrations created by abused children. BriefExplanation A haunting animation of actual drawings by sexually abused children donated by Dr. Elspeth McInnes, a renowned Sociologist from University of South Australia for the benefit of Bahay Tuluyan (Shelter House)- an Australian foundation based in the Philippines that provides refuge and rehabilitation for sexually abused children. AdvertisingFormatOther The foundation sought the support of the composers of Grammy-nominated song “Torn,” by Australian Singer Natalie Imbruglia who allowed Bahay Tuluyan to use its song. Torn is a love song told in the context of child abuse. A father is every child’s first hero, or first love. Someone perfect and someone who seems to really care. Until the child realizes who he really is. And the feeling is replaced with helplessness, hatred and fear. The composers also expressed intention to make a donation to the foundation.
Disgusting Stories
案例简介:EntrySummary 全世界每年有数百万儿童被迫性交。仅在菲律宾,从 2016 年 2011年,就有 7418 名儿童被他们信任的叔叔、父亲、堂兄弟姐妹和成年人强奸。由于恐惧,更多的病例没有报告。这些统计数据没有捕捉到隐藏在家庭中作为黑暗秘密的令人作呕的强奸故事。受虐儿童的故事需要传达给公众,并促使他们采取行动,支持 Bahay Tuluyan (收容所) 为受害者提供福利的项目。当受虐儿童讲述他们的故事时,他们觉得自己又被强奸了。因此,Bahay Tuluyan 通过一部动画电影讲述了他们的故事,这部电影使用了受虐儿童创作的实际插图。 简要解释 南澳大利亚大学著名社会学家 Elspeth McInnes 博士为 Bahay Tuluyan (收容所) 捐赠的关于性虐待儿童真实绘画的令人难忘的动画 -一个总部设在菲律宾的澳大利亚基金会,为遭受性虐待的儿童提供庇护和康复服务。 AdvertisingFormatOther 该基金会寻求格莱美提名歌曲《撕裂》的作曲家的支持,这首歌曲由澳大利亚歌手娜塔莉 · 伊姆布利亚创作,她允许巴哈 · 图卢扬使用这首歌曲。《撕裂》是一首在虐待儿童背景下讲述的情歌。父亲是每个孩子的第一个英雄,或者说是初恋。一个完美的人,一个似乎真的在乎的人。直到孩子意识到自己到底是谁。这种感觉被无助、仇恨和恐惧所取代。作曲家们还表示打算向基金会捐款。
Disgusting Stories
案例简介:EntrySummary Worldwide, millions of children are forced into sexual intercourse every year. In the Philippines alone, from 2011-2016, there are 7418 children raped, by their uncles, fathers, older cousins and adults they trusted. Because of fear, more cases are unreported. These statistics do not capture the disgusting stories of rape within the family that are hidden as dark secrets. The stories of abused children needed to reach the public, and move them to take action and support Bahay Tuluyan (Shelter House) programs for the welfare of victims. When abused children narrate their stories, they feel like being raped all over again. So, Bahay Tuluyan told their stories through an animated film using actual illustrations created by abused children. BriefExplanation A haunting animation of actual drawings by sexually abused children donated by Dr. Elspeth McInnes, a renowned Sociologist from University of South Australia for the benefit of Bahay Tuluyan (Shelter House)- an Australian foundation based in the Philippines that provides refuge and rehabilitation for sexually abused children. AdvertisingFormatOther The foundation sought the support of the composers of Grammy-nominated song “Torn,” by Australian Singer Natalie Imbruglia who allowed Bahay Tuluyan to use its song. Torn is a love song told in the context of child abuse. A father is every child’s first hero, or first love. Someone perfect and someone who seems to really care. Until the child realizes who he really is. And the feeling is replaced with helplessness, hatred and fear. The composers also expressed intention to make a donation to the foundation.
恶心的故事
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Disgusting Stories
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基本信息
- 广告战役: #Bahay Tuluyan-影视-a012#
- 广告品牌: Bahay Tuluyan
- 发布日期: 2000
- 行业领域: 公益慈善 , 公共事业
- 媒体类别: 短视频
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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