本案例默认翻译为中文，点击可切换回原语言
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继续保护
案例简介：封锁教会了我们所有人去欣赏生活中我们以前认为理所当然的小事。当我们走出封锁阶段时，我们都有可能忘记我们为保护自己、家人和社区安全所做的其他小事的重要性和影响。为了提醒我们这些，Dettol发起了一场完全一体化的行为改变运动 “保持保护”，包括电视、视频点播、数字和哦。无论是擦拭我们家的表面，上下班时洗手，还是外出时使用洗手液，该活动鼓励消费者珍惜和记住这些小事。“继续保护” 运动提醒我们，这些小小的卫生习惯实际上是巨大的护理和保护行为，不仅有助于防止导致疾病的细菌传播，而且让我们回到构成我们日常生活的其他珍贵事物。由英国McCann为Reckitt Benckiser创建的综合广告，类别包括: 房屋，花园，公共利益，NGO。
继续保护
案例简介：Lockdown has taught us all to appreciate the little things in life we previously took for granted. As we move out of the lockdown phase, we are all at risk of forgetting the importance and impact of the other little things we have been doing to keep ourselves, our families and our community safe. To remind us of these, Dettol has launched a fully integrated behaviour change campaign ‘Keep Protecting,’ comprising TV, VOD, digital and OOH. Whether it’s wiping down surfaces in our home, washing our hands when we get to and from work, or even just using hand sanitiser when we’re out and about, the campaign encourages consumers to cherish and remember the little things. The ‘Keep Protecting’ campaign reminds us that these little hygiene habits are actually huge acts of care and protection, not only in helping prevent the spread of germs causing illness, but also in getting us back to the other precious things that make up our daily lives. Integrated advertisement created by McCann, United Kingdom for Reckitt Benckiser, within the categories: House, Garden, Public Interest, NGO.
Keep Protecting
案例简介：封锁教会了我们所有人去欣赏生活中我们以前认为理所当然的小事。当我们走出封锁阶段时，我们都有可能忘记我们为保护自己、家人和社区安全所做的其他小事的重要性和影响。为了提醒我们这些，Dettol发起了一场完全一体化的行为改变运动 “保持保护”，包括电视、视频点播、数字和哦。无论是擦拭我们家的表面，上下班时洗手，还是外出时使用洗手液，该活动鼓励消费者珍惜和记住这些小事。“继续保护” 运动提醒我们，这些小小的卫生习惯实际上是巨大的护理和保护行为，不仅有助于防止导致疾病的细菌传播，而且让我们回到构成我们日常生活的其他珍贵事物。由英国McCann为Reckitt Benckiser创建的综合广告，类别包括: 房屋，花园，公共利益，NGO。
Keep Protecting
案例简介：Lockdown has taught us all to appreciate the little things in life we previously took for granted. As we move out of the lockdown phase, we are all at risk of forgetting the importance and impact of the other little things we have been doing to keep ourselves, our families and our community safe. To remind us of these, Dettol has launched a fully integrated behaviour change campaign ‘Keep Protecting,’ comprising TV, VOD, digital and OOH. Whether it’s wiping down surfaces in our home, washing our hands when we get to and from work, or even just using hand sanitiser when we’re out and about, the campaign encourages consumers to cherish and remember the little things. The ‘Keep Protecting’ campaign reminds us that these little hygiene habits are actually huge acts of care and protection, not only in helping prevent the spread of germs causing illness, but also in getting us back to the other precious things that make up our daily lives. Integrated advertisement created by McCann, United Kingdom for Reckitt Benckiser, within the categories: House, Garden, Public Interest, NGO.
继续保护
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Keep Protecting
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基本信息
- 广告品牌： 利洁时 , 滴露
- 发布日期： 2020-07
- 行业领域： 房产/安防 , 公益慈善 , 公共事业 , 房地产 , 建材/家居
- 媒体类别： 短视频 , 图文
- 广告语言： 英语
- 媒介平台： 网络
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