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血腥管
案例简介：创意执行: 我们在 2013年2月向电视台做了一个演示，我们购买了 1 小时的电视节目时间框架。包括索尼在内的许多不同行业同意我们的新理念，并以不同的方式支持我们, 因此，我们可以在节目中实施许多新的方面，比如在节目中实时给观众的智能手机购物积分或交互式产品更换。2013年6月15日，血腥地铁在日本现场直播。 我们得到了电视行业的关注，日本所有 6 家主要电视广播公司都向我们提供了另一个与智能手机合作的电视节目。到目前为止，我们已经做了 30 多个电视节目，各种各样的节目; 实时投票、电影社交、智力竞赛节目、博彩、爱情比赛和游戏。 赞助商也很高兴，因为我们在展会期间向获奖者的智能手机发送了 10 美元的赞助商管理的购物积分, 然后 70% 的人在智能手机节目结束后 30 分钟内注册了新会员。观众喜欢电视 x 智能手机的实时互动。 血腥地铁是唯一的第一步，但是这个新的互动系统有可能改变世界各地的电视和智能手机娱乐。 我们提出了新的娱乐形式的想法，通过合作电视销售 10000万台，智能手机在日本销售 5000万台。我们发明了新的互动系统，叫做 m.I.E.S.大型互动娱乐系统，可以实时与日本数百万用户的智能手机同步直播电视节目。为了展示这一点，我们制作了直播电视节目，观众可以通过他们的智能手机在家里加入游戏。智能手机游戏是你只看手机屏幕，但是要与电视合作，你可以和家人一起看电视。观众对新的共鸣体验感到兴奋，因为他们智能手机上的动作会实时反映到电视屏幕上，他们通过智能手机与朋友进行实时比较。他们还接受了动画声音按摩，这取决于他们的个人资料和分数。
血腥管
案例简介：Creative Execution: We made a presentation to the TV broadcaster in Feb. 2013 and we purchased 1hr time frame of TV show. Many different industries including Sony agreed our new idea and supported us in different way, so we could implemented many new aspects on the show such as giving Points for shopping to viewer's smartphone in real-time during the show or interactive product replacement. On June 15, 2013, Bloody Tube was broadcast live in Japan. We got attention from TV industry and all 6 major TV broadcasters in Japan offered us for another collaborating TV show with smartphone. So far, we've done more than 30 TV programs and shows are various; Real-time voting, Film social, Quiz show, Bookmaker, Love match, and Game. The sponsors are also very happy because we send $10 Points for shopping managed by the sponsors to winners' smartphone during the show, then 70% of them registered for new membership within 30min after the show by smartphone. The viewers enjoyed the real-time interactive with TV x Smartphone. Bloody Tube was the only first step, but this new interactive system has possibility to change TV & Smartphone entertainment of all over the world. We came up with the idea for new form of entertainment by collaborating TV which sales 100 million units and Smartphone which sales 50 million units in Japan. We invented new interactive system called M.I.E.S. Massive Interactive Entertainment System which can synchronize a Live TV show with Smartphone of millions of users all over the Japan in real-time. To demonstrate it, we created live TV show that viewers can join the game on the show at home through their smartphone. Smartphone game is what you looking at only your phone screen but to collaborate with TV, you can enjoy with your family watching TV together. The viewers were excited for new resonant experience because the action on their smartphone reflected to TV screen in real-time and with smartphone, they communicated comparing scores with their friends apart in real-time. They also received animated voice massage depends on their profile and score.
BLOODY TUBE
案例简介：创意执行: 我们在 2013年2月向电视台做了一个演示，我们购买了 1 小时的电视节目时间框架。包括索尼在内的许多不同行业同意我们的新理念，并以不同的方式支持我们, 因此，我们可以在节目中实施许多新的方面，比如在节目中实时给观众的智能手机购物积分或交互式产品更换。2013年6月15日，血腥地铁在日本现场直播。 我们得到了电视行业的关注，日本所有 6 家主要电视广播公司都向我们提供了另一个与智能手机合作的电视节目。到目前为止，我们已经做了 30 多个电视节目，各种各样的节目; 实时投票、电影社交、智力竞赛节目、博彩、爱情比赛和游戏。 赞助商也很高兴，因为我们在展会期间向获奖者的智能手机发送了 10 美元的赞助商管理的购物积分, 然后 70% 的人在智能手机节目结束后 30 分钟内注册了新会员。观众喜欢电视 x 智能手机的实时互动。 血腥地铁是唯一的第一步，但是这个新的互动系统有可能改变世界各地的电视和智能手机娱乐。 我们提出了新的娱乐形式的想法，通过合作电视销售 10000万台，智能手机在日本销售 5000万台。我们发明了新的互动系统，叫做 m.I.E.S.大型互动娱乐系统，可以实时与日本数百万用户的智能手机同步直播电视节目。为了展示这一点，我们制作了直播电视节目，观众可以通过他们的智能手机在家里加入游戏。智能手机游戏是你只看手机屏幕，但是要与电视合作，你可以和家人一起看电视。观众对新的共鸣体验感到兴奋，因为他们智能手机上的动作会实时反映到电视屏幕上，他们通过智能手机与朋友进行实时比较。他们还接受了动画声音按摩，这取决于他们的个人资料和分数。
BLOODY TUBE
案例简介：Creative Execution: We made a presentation to the TV broadcaster in Feb. 2013 and we purchased 1hr time frame of TV show. Many different industries including Sony agreed our new idea and supported us in different way, so we could implemented many new aspects on the show such as giving Points for shopping to viewer's smartphone in real-time during the show or interactive product replacement. On June 15, 2013, Bloody Tube was broadcast live in Japan. We got attention from TV industry and all 6 major TV broadcasters in Japan offered us for another collaborating TV show with smartphone. So far, we've done more than 30 TV programs and shows are various; Real-time voting, Film social, Quiz show, Bookmaker, Love match, and Game. The sponsors are also very happy because we send $10 Points for shopping managed by the sponsors to winners' smartphone during the show, then 70% of them registered for new membership within 30min after the show by smartphone. The viewers enjoyed the real-time interactive with TV x Smartphone. Bloody Tube was the only first step, but this new interactive system has possibility to change TV & Smartphone entertainment of all over the world. We came up with the idea for new form of entertainment by collaborating TV which sales 100 million units and Smartphone which sales 50 million units in Japan. We invented new interactive system called M.I.E.S. Massive Interactive Entertainment System which can synchronize a Live TV show with Smartphone of millions of users all over the Japan in real-time. To demonstrate it, we created live TV show that viewers can join the game on the show at home through their smartphone. Smartphone game is what you looking at only your phone screen but to collaborate with TV, you can enjoy with your family watching TV together. The viewers were excited for new resonant experience because the action on their smartphone reflected to TV screen in real-time and with smartphone, they communicated comparing scores with their friends apart in real-time. They also received animated voice massage depends on their profile and score.
血腥管
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BLOODY TUBE
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