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虚幻的舞者
案例简介:为了创建这种引人入胜的面向青少年的激活,我们结合了三个主要的炒作: 增强现实应用程序,舞蹈和挑战。接下来我们知道的是,AR虚幻舞蹈挑战开始了!3D角色的构建和编舞是从流行歌手Mihaela Fileva和有影响力的视频记录器Emil Conrad的风格中汲取灵感的。然后,我们的角色从该国的顶尖人才那里学习舞蹈课程,他们的动作是使用动作捕捉技术记录的。同时,我们构建了定制的响应式web AR解决方案以及屏幕捕获工具。专门为虚幻挑战创作了8个独特的节拍。保加利亚ROBOlab为可口可乐创建的数字广告,类别为: 非酒精饮料。
虚幻的舞者
案例简介:To create this engaging teen-oriented activation, we combined three major hypes: augmented reality applications, dancing, and challenges. The next thing we knew, the AR Unreal Dance Challenge was on! The 3D character building and choreography were done taking inspiration from the styles of popular singer Mihaela Fileva and influential vlogger Emil Conrad. Our characters then took dancing lessons from the country’s leading talents, whose moves were recorded using motion capture technology. In the meantime, we built a customized responsive web AR solution as well as a screen-capturing tool. 8 unique beats were composed specially for the unreal challenge. Digital advertisement created by ROBOlab, Bulgaria for Coca-Cola, within the category: Non-Alcoholic Drinks.
Unreal Dancers
案例简介:为了创建这种引人入胜的面向青少年的激活,我们结合了三个主要的炒作: 增强现实应用程序,舞蹈和挑战。接下来我们知道的是,AR虚幻舞蹈挑战开始了!3D角色的构建和编舞是从流行歌手Mihaela Fileva和有影响力的视频记录器Emil Conrad的风格中汲取灵感的。然后,我们的角色从该国的顶尖人才那里学习舞蹈课程,他们的动作是使用动作捕捉技术记录的。同时,我们构建了定制的响应式web AR解决方案以及屏幕捕获工具。专门为虚幻挑战创作了8个独特的节拍。保加利亚ROBOlab为可口可乐创建的数字广告,类别为: 非酒精饮料。
Unreal Dancers
案例简介:To create this engaging teen-oriented activation, we combined three major hypes: augmented reality applications, dancing, and challenges. The next thing we knew, the AR Unreal Dance Challenge was on! The 3D character building and choreography were done taking inspiration from the styles of popular singer Mihaela Fileva and influential vlogger Emil Conrad. Our characters then took dancing lessons from the country’s leading talents, whose moves were recorded using motion capture technology. In the meantime, we built a customized responsive web AR solution as well as a screen-capturing tool. 8 unique beats were composed specially for the unreal challenge. Digital advertisement created by ROBOlab, Bulgaria for Coca-Cola, within the category: Non-Alcoholic Drinks.
虚幻的舞者
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Unreal Dancers
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