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百事可乐黑卡
案例简介：学分
百事可乐黑卡
案例简介：Credits
Pepsi Black Card
案例简介：学分
Pepsi Black Card
案例简介：Credits
百事可乐黑卡
暂无简介
Pepsi Black Card
暂无简介
基本信息
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创作者
案例详情
In Latin America there are still hundreds of young people who do not want to try a Pepsi Black. How could we make them dare to try it and also try other different things? We turn our black cans into what all young people want and desire: black cards. With the cans, people could not only try us, they could also pay and try different experiences that they had never dared to do before: tattooing, bungee jumping, traveling alone, etc. Thus, we not only got young Latinos to try our flavor, but also to try and explore different things.
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
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项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
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创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点，抢占行业趋势红利
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