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扑克准备就绪
案例简介：扑克之星，扑克准备好了 幽默的社交和数字first广告系列吸引了现有和新的游戏玩家，具有一系列棘手的场景，这些场景可以通过出色的扑克面孔或完美的虚张声势熟练地进行导航。在扑克和日常生活之间取得适当的平衡是当务之急，并加强了该运动成为社交优先的必要性，以幽默，相关和可共享的内容展示了他们的扑克准备就绪。 通过主角将扑克技能应用于尴尬的现实时刻的能力，该活动强化了 “您已经准备好扑克” 的想法。 一个地方的家人和女儿的男朋友尴尬地看着电视上两只大猿之间的多情交配，而另一个地方则显示一只熊冲入拥挤的运动酒吧，试图获得最佳座位观看比赛。数字内容包括供观看者选择的反应选择，每次英雄的扑克脸都是获胜的选择。
扑克准备就绪
案例简介：PokerStars, Poker Ready Appealing to existing and new gamers alike, the humorous social and digital first campaign features a series of tricky scenarios which are expertly navigated with either a brilliant poker face or the perfect bluff. Hitting the right balance between poker and everyday life was a priority and reinforced the need for the campaign to be social first, demonstrating their poker readiness with humorous, relatable and shareable content. The campaign reinforces the idea that “You’re poker ready”, through the protagonist’s ability to apply poker skills to awkward real-life moments. One spot features a family and the daughter’s boyfriend awkwardly watching amorous mating between two great apes on the TV, whilst another shows a bear charging into a packed sports bar in an attempt to get the best seat to watch the game. The digital content includes a choice of reactions for the viewer to select, with the hero’s poker face being the winning choice each time.
Poker Ready
案例简介：扑克之星，扑克准备好了 幽默的社交和数字first广告系列吸引了现有和新的游戏玩家，具有一系列棘手的场景，这些场景可以通过出色的扑克面孔或完美的虚张声势熟练地进行导航。在扑克和日常生活之间取得适当的平衡是当务之急，并加强了该运动成为社交优先的必要性，以幽默，相关和可共享的内容展示了他们的扑克准备就绪。 通过主角将扑克技能应用于尴尬的现实时刻的能力，该活动强化了 “您已经准备好扑克” 的想法。 一个地方的家人和女儿的男朋友尴尬地看着电视上两只大猿之间的多情交配，而另一个地方则显示一只熊冲入拥挤的运动酒吧，试图获得最佳座位观看比赛。数字内容包括供观看者选择的反应选择，每次英雄的扑克脸都是获胜的选择。
Poker Ready
案例简介：PokerStars, Poker Ready Appealing to existing and new gamers alike, the humorous social and digital first campaign features a series of tricky scenarios which are expertly navigated with either a brilliant poker face or the perfect bluff. Hitting the right balance between poker and everyday life was a priority and reinforced the need for the campaign to be social first, demonstrating their poker readiness with humorous, relatable and shareable content. The campaign reinforces the idea that “You’re poker ready”, through the protagonist’s ability to apply poker skills to awkward real-life moments. One spot features a family and the daughter’s boyfriend awkwardly watching amorous mating between two great apes on the TV, whilst another shows a bear charging into a packed sports bar in an attempt to get the best seat to watch the game. The digital content includes a choice of reactions for the viewer to select, with the hero’s poker face being the winning choice each time.
扑克准备就绪
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Poker Ready
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基本信息
- 广告战役： #Pokerstars-网络-c972#
- 广告品牌： Pokerstars
- 发布日期： 2000
- 行业领域： 玩具 , 玩具/乐器 , 日用品/母婴
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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