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挑战者角海报
案例简介：问题: 挑战者是一个旨在从学生中寻找、激励和培训未来领导者的项目。该项目提供课程和练习，旨在教熟练的学生如何以明智、最重要的是有效的方式解决自己和集体的问题。 解决方案: 如何避免专门为广告设计的地方，并寻找新的促销场所？毕竟，这是一个为那些喜欢挑战的人设计的程序。最终，我们在大学和校园的各个角落以及学生非正式聚集的地方张贴了特殊的海报。信息写道: “今天学生/明天领导”，“今天造成问题/明天解决问题”。海报还链接到一个网站，在那里人们可以找到更多关于这个项目的细节。 结果: 海报立即脱颖而出，导致所有节目时段都提前拍摄，因此是一项非常成功的努力。
挑战者角海报
案例简介：Problem: Challenger is a program aimed at seeking, motivating and training future leaders from among students. The program provides lessons and exercises designed to teach skilled students how to solve their own problems and those of the collective in a wise and, most importantly, effective manner. Solution: How about avoiding places specially designed for advertising, and finding new ones for promotion? After all, it’s a program designed for those who like challenges. Eventually, we placed special posters over various corners in universities and campuses, and around places where students gather informally. The messages wrote: “Student today / Leader tomorrow”, “Causing problems today / Solving problems tomorrow”. The posters also linked to a website where one could find more details about the project. Result: The posters instantly stood out, resulting in all program slots being taken ahead of schedule, and thus a very successful endeavor.
Challenger Corner Posters
案例简介：问题: 挑战者是一个旨在从学生中寻找、激励和培训未来领导者的项目。该项目提供课程和练习，旨在教熟练的学生如何以明智、最重要的是有效的方式解决自己和集体的问题。 解决方案: 如何避免专门为广告设计的地方，并寻找新的促销场所？毕竟，这是一个为那些喜欢挑战的人设计的程序。最终，我们在大学和校园的各个角落以及学生非正式聚集的地方张贴了特殊的海报。信息写道: “今天学生/明天领导”，“今天造成问题/明天解决问题”。海报还链接到一个网站，在那里人们可以找到更多关于这个项目的细节。 结果: 海报立即脱颖而出，导致所有节目时段都提前拍摄，因此是一项非常成功的努力。
Challenger Corner Posters
案例简介：Problem: Challenger is a program aimed at seeking, motivating and training future leaders from among students. The program provides lessons and exercises designed to teach skilled students how to solve their own problems and those of the collective in a wise and, most importantly, effective manner. Solution: How about avoiding places specially designed for advertising, and finding new ones for promotion? After all, it’s a program designed for those who like challenges. Eventually, we placed special posters over various corners in universities and campuses, and around places where students gather informally. The messages wrote: “Student today / Leader tomorrow”, “Causing problems today / Solving problems tomorrow”. The posters also linked to a website where one could find more details about the project. Result: The posters instantly stood out, resulting in all program slots being taken ahead of schedule, and thus a very successful endeavor.
挑战者角海报
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Challenger Corner Posters
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基本信息
- 广告品牌： Challenger
- 发布日期： 2014-02-01
- 行业领域： 互联网服务 , 教育/培训
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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