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玛莎百货 (Marks & Spencer): 瓦伦斯坦 (Valenstein) 和法特 (Fatt) 的《重返校园》 (原名格雷·伦敦)
案例简介：
玛莎百货 (Marks & Spencer): 瓦伦斯坦 (Valenstein) 和法特 (Fatt) 的《重返校园》 (原名格雷·伦敦)
案例简介：
Marks & Spencer: Back To School by Valenstein and Fatt (formerly known as Grey London)
案例简介：
Marks & Spencer: Back To School by Valenstein and Fatt (formerly known as Grey London)
案例简介：
玛莎百货 (Marks & Spencer): 瓦伦斯坦 (Valenstein) 和法特 (Fatt) 的《重返校园》 (原名格雷·伦敦)
暂无简介
Marks & Spencer: Back To School by Valenstein and Fatt (formerly known as Grey London)
暂无简介
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案例详情
M&S has translated its Spend It Well tagline into its Back to School 2017 ad. The spot features a young boy making his way to the secondary school gates, promising to his parents that "I've got this".CreditsProject name: M&S : Back To SchoolClient:Ryan Becker, Global Head of Brand & Marketing Menswear | Kidswear, M&SCandace Davie, Brand And Marketing Manager, M&SCreative Director: Danielle Noel & Thom WhitakerCopywriter: Alex TizardArt director: Jonathan RandsBusiness Director: Lucy KozakAccount Director: Sophie Mattacott-CousinsAccount Executive: Alice LowdenAgency producer: Amy CracknellAssistant Producer: Georgia TomiCreative producer: Claire RamasamyPlanner: Natasha SalesMedia agency: MindshareProduction company: Riff RaffDirector: David WilsonProducer: Cathy WoodEditor: Tom Grove CarterSoundtrack composer: Sam Robson at 750MPH
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