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抓住面巾纸®
案例简介：这个名为 “抓住面巾纸” 的专业活动®2022年5月在美国出版。它是由广告代理商: FCB为该品牌创建的: Kleenex。此数字和户外媒体活动包含1个媒体资产。它是22天前提交的。
抓住面巾纸®
案例简介：This professional campaign titled 'Grab Kleenex®' was published in United States in May, 2022. It was created for the brand: Kleenex, by ad agency: FCB. This Digital and Outdoor media campaign contains 1 media asset. It was submitted 22 days ago.
Grab Kleenex®
案例简介：这个名为 “抓住面巾纸” 的专业活动®2022年5月在美国出版。它是由广告代理商: FCB为该品牌创建的: Kleenex。此数字和户外媒体活动包含1个媒体资产。它是22天前提交的。
Grab Kleenex®
案例简介：This professional campaign titled 'Grab Kleenex®' was published in United States in May, 2022. It was created for the brand: Kleenex, by ad agency: FCB. This Digital and Outdoor media campaign contains 1 media asset. It was submitted 22 days ago.
抓住面巾纸®
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Grab Kleenex®
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You can’t control everything life throws at you: a sneeze in a crowded elevator, a nosebleed or a lipstick smudge. We treat vulnerable moments as if they’re something to fix, but what if we flip our mindset? These moments are a natural part of life and Kleenex® wants to display them on a larger-than-life scale to show we’re all in on the beautiful messes. The new global campaign “Grab Kleenex®” encourages individuals to find strength in moments of vulnerability. Sometimes we know those moments are coming, but most of the time we don’t. When faced with unpredictable moments, people grab what seems convenient instead of what’s best. Created in partnership with FCB, the campaign helps position Kleenex® in a new way – showing how Kleenex® is arming consumers with protection so they can be ready to face whatever life throws at them.
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