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与死亡调情
案例简介：2017 年，芬太尼在 1400 年夺去了 2018 多人的生命，81% 的过量死亡与芬太尼有关。越来越明显的是，这不仅仅是一个影响重度吸毒者的问题，在莫莉、可卡因等青少年流行的药物中发现了芬太尼的痕迹, 和假药,像 Xanax 一样，温哥华警察局与温哥华出租车公司合作，发起了一项芬太尼意识运动，向青少年展示他们吸毒时正在用生命赌博。“与死亡调情” 来自于这样一种洞察力，即无论他们认为自己是多么无敌，都无法知道他们服用的药物中有什么。加拿大出租车公司为温哥华警察局制作的电影广告，类别为: 公共利益、非政府组织。
与死亡调情
案例简介：In 2017, fentanyl claimed the lives of over 1400 people in B.C. In 2018, 81% of overdose deaths involved fentanyl. It’s becoming more and more evident that this is not just an issue that effects heavy drug users, with traces of fentanyl being found in drugs popular amongst teenagers like Molly, Cocaine, and counterfeit prescription drugs, like Xanax.The Vancouver Police Department partnered with TAXI Vancouver to create a fentanyl awareness campaign to show teens that they’re gambling with their lives when they take drugs. ‘Flirting With Death’ came from the insight that there is no way to know what’s in the drugs they’re taking, regardless of how invincible they think they are.Film advertisement created by Taxi, Canada for Vancouver Police Department, within the category: Public Interest, NGO.
Flirting With Death
案例简介：2017 年，芬太尼在 1400 年夺去了 2018 多人的生命，81% 的过量死亡与芬太尼有关。越来越明显的是，这不仅仅是一个影响重度吸毒者的问题，在莫莉、可卡因等青少年流行的药物中发现了芬太尼的痕迹, 和假药,像 Xanax 一样，温哥华警察局与温哥华出租车公司合作，发起了一项芬太尼意识运动，向青少年展示他们吸毒时正在用生命赌博。“与死亡调情” 来自于这样一种洞察力，即无论他们认为自己是多么无敌，都无法知道他们服用的药物中有什么。加拿大出租车公司为温哥华警察局制作的电影广告，类别为: 公共利益、非政府组织。
Flirting With Death
案例简介：In 2017, fentanyl claimed the lives of over 1400 people in B.C. In 2018, 81% of overdose deaths involved fentanyl. It’s becoming more and more evident that this is not just an issue that effects heavy drug users, with traces of fentanyl being found in drugs popular amongst teenagers like Molly, Cocaine, and counterfeit prescription drugs, like Xanax.The Vancouver Police Department partnered with TAXI Vancouver to create a fentanyl awareness campaign to show teens that they’re gambling with their lives when they take drugs. ‘Flirting With Death’ came from the insight that there is no way to know what’s in the drugs they’re taking, regardless of how invincible they think they are.Film advertisement created by Taxi, Canada for Vancouver Police Department, within the category: Public Interest, NGO.
与死亡调情
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Flirting With Death
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基本信息
- 广告战役： #Flirting With Death#
- 广告品牌： Vancouver Police Department
- 发布日期： 2019-03-01
- 行业领域： 认证机构 , 商务服务 , 其他
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
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