No3 Gin|海报/平面|广告营销案例【ADGuider广告指南】

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No3 杜松子酒

案例简介：贝里兄弟和陆克文在圣詹姆斯三号餐厅居住了 300 多年。该品牌反映了这一丰富的遗产，鼓励消费者发现标志性地址背后的历史。瓶子的结构是基于从荷兰运来的原始杜松子酒瓶子，带有一个内置的老式金属钥匙，包裹在 17 世纪的原始位置地图中, 并安置在一个豪华的模切和浮雕礼品盒。身份的每一个元素都基于三个元素，从钥匙顶部的三叶，到钥匙本身，标志周围的重复和品牌副本。

No3 杜松子酒

案例简介：Berry Brothers & Rudd have famously resided at No.3 St James’s for over 300 years. The brand reflects this rich heritage, encouraging the consumer to discover the history behind the iconic address. The bottle structure is based on original gin bottles shipped from Holland with a tipped-in aged-metal key, wrapped in an original 17th Century map of the location, and housed in a luxurious die-cut and embossed gift box. Every element of the identity is based on threes, from the trefoil in the top of the key, to the key itself, the repeat of the logo around the foiling and the branded copy.