本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
给彩虹
案例简介：写一个关于电影中发生的事情的简短总结 在伦敦骄傲的两周前，迅猎兽推出了一部新的、独特的6秒动画，看到迅猎兽彩虹的颜色在一系列古怪、有趣的场景中被放弃。 陪审团的文化/背景信息 当人们想到迅猎兽时，他们会想到彩虹。它在 “品尝彩虹” 的口号中，它在包装上，甚至是糖果本身的颜色。但是在骄傲时期，只有一道彩虹真正重要。这就是为什么迅猎兽再次展示了他们对LGBT + 社区的支持，放弃了他们著名的彩虹-在全国各地乐购商店销售的无彩虹包装，帮助为LGBT + 慈善机构筹集资金。为了提高人们对无雨背包的认识，迅猎兽在两周内每天都以不同的方式赠送彩虹，倒数伦敦游行的骄傲，为推特、脸书、Instagram和Snapchat等社交平台制作了一系列14部电影。
给彩虹
案例简介：Write a short summary of what happens in the film In the two weeks leading up to Pride in London, Skittles unveiled a new, unique, 6 second animation, seeing the colour of the Skittles rainbow given up in a range of quirky, fun scenarios. Cultural/Context information for the jury When people think of Skittles, they think of the rainbow. It’s in the "Taste the rainbow" slogan, it’s on the packaging, it’s even in the colours of the sweets themselves. But during Pride, only one rainbow truly matters. That’s why Skittles once again demonstrated their support to the LGBT+ community by giving up their famous rainbow - in communications and on rainbowless packs sold in Tesco stores all over the country, helping to raise money for LGBT+ charities. To raise awareness of the rainbowless packs, Skittles gave away their rainbow in a different way every day for two weeks, counting down to the Pride in London parade with a series of 14 films created for social platforms including Twitter, Facebook, Instagram and Snapchat.
Give The Rainbow
案例简介：写一个关于电影中发生的事情的简短总结 在伦敦骄傲的两周前，迅猎兽推出了一部新的、独特的6秒动画，看到迅猎兽彩虹的颜色在一系列古怪、有趣的场景中被放弃。 陪审团的文化/背景信息 当人们想到迅猎兽时，他们会想到彩虹。它在 “品尝彩虹” 的口号中，它在包装上，甚至是糖果本身的颜色。但是在骄傲时期，只有一道彩虹真正重要。这就是为什么迅猎兽再次展示了他们对LGBT + 社区的支持，放弃了他们著名的彩虹-在全国各地乐购商店销售的无彩虹包装，帮助为LGBT + 慈善机构筹集资金。为了提高人们对无雨背包的认识，迅猎兽在两周内每天都以不同的方式赠送彩虹，倒数伦敦游行的骄傲，为推特、脸书、Instagram和Snapchat等社交平台制作了一系列14部电影。
Give The Rainbow
案例简介：Write a short summary of what happens in the film In the two weeks leading up to Pride in London, Skittles unveiled a new, unique, 6 second animation, seeing the colour of the Skittles rainbow given up in a range of quirky, fun scenarios. Cultural/Context information for the jury When people think of Skittles, they think of the rainbow. It’s in the "Taste the rainbow" slogan, it’s on the packaging, it’s even in the colours of the sweets themselves. But during Pride, only one rainbow truly matters. That’s why Skittles once again demonstrated their support to the LGBT+ community by giving up their famous rainbow - in communications and on rainbowless packs sold in Tesco stores all over the country, helping to raise money for LGBT+ charities. To raise awareness of the rainbowless packs, Skittles gave away their rainbow in a different way every day for two weeks, counting down to the Pride in London parade with a series of 14 films created for social platforms including Twitter, Facebook, Instagram and Snapchat.
给彩虹
暂无简介
Give The Rainbow
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
