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合奏
案例简介：新ABB É PIERRE基金会活动: «ENSEMBLE» 在一个特定的背景下，致力于帮助无家可归者的法国慈善机构阿贝 · 皮埃尔基金会 (Abb é Pierre Foundation) 在今年年底发表了讲话。健康危机不仅削弱了街上的人们，而且还削弱了许多本来就岌岌可危的人 (季节性工人、失业青年、工人等)。据估计，这场危机已使法国一百万人陷入贫困。 法国人在第一次检疫表现出了巨大的慷慨和团结，但经济危机会发生什么，当他们也将不得不勒紧裤腰带时，经济危机会发生什么？ 这就是为什么今年阿贝 · 皮埃尔基金会希望以团结为主题的希望信息来呼吁法国的慷慨。 法国基金会并没有指责或指手画脚，而是选择与其机构Altmann + Pacreau发出一个信息，回忆起一个社区的力量。“一个人，我们可以帮忙。我们可以一起保存，这是新活动中的签名 (电影，在线，数字)，这表明每个人每天的小动作允许无家可归的人生存，但他们需要我们所有人重新生活。 这场活动采取了短短的两分钟电影的形式，委托第七届艺术的专家: 导演 É ric Lartigau (白羊座家族，想过他的生活的人等) 和乐观的前景为电影带来了他的人性和乐观的前景。The Infidels或The Head High) 担任摄影指导。音乐是由著名的法国创作歌手弗朗西斯 · 卡雷尔 (Francis Cabrel) 创作的。 这部电影11月16日在网上和电视上推出，并伴随着摄影师塞德里克 · 德尔索克斯 (C é draux) 的户外活动。
合奏
案例简介：New ABBÉ PIERRE FOUNDATION Campaign: « ENSEMBLE » It’s within a particular context that the Abbé Pierre Foundation, a French charity devoted to helping the homeless, is speaking out at the end of this year. The health crisis has not only weakened those on the streets, but also many people in already precarious situations (seasonal workers, unemployed youth, workers, etc.). It is estimated that this crisis has pushed a million people in France into poverty. The French showed tremendous generosity and solidarity during the first quarantine, but what will happen with the economic crisis, when they too will have to tighten their belts? That’s why this year the Abbé Pierre Foundation wanted to appeal to French generosity with a message of hope on the theme of solidarity. Rather than rebuke or pointing fingers, the French foundation has chosen, with its agency Altmann+Pacreau, to send a message that recalls the strength of a community. "Alone, we can help. Together, we can save, that's the signature in the new campaign (film, online, digital), which shows that the small daily gestures of each individual allow homeless people to survive, but that they need all of us to live again. The campaign takes the form of a short two minute film, entrusted to the experts of the 7th Art: director Éric Lartigau (The Aries Family, The Man Who Wanted to Live His Life, etc.) who brings his human and optimistic outlook to the film and Guillaume Schiffman (The Artist, The Infidels or The Head held High) as director of photography. Music is by noted French singer-songwriter Francis Cabrel. The film launches Nov. 16th online and on TV and is accompanied by an outdoor campaign by photographer Cédric Delsaux.
Ensemble
案例简介：新ABB É PIERRE基金会活动: «ENSEMBLE» 在一个特定的背景下，致力于帮助无家可归者的法国慈善机构阿贝 · 皮埃尔基金会 (Abb é Pierre Foundation) 在今年年底发表了讲话。健康危机不仅削弱了街上的人们，而且还削弱了许多本来就岌岌可危的人 (季节性工人、失业青年、工人等)。据估计，这场危机已使法国一百万人陷入贫困。 法国人在第一次检疫表现出了巨大的慷慨和团结，但经济危机会发生什么，当他们也将不得不勒紧裤腰带时，经济危机会发生什么？ 这就是为什么今年阿贝 · 皮埃尔基金会希望以团结为主题的希望信息来呼吁法国的慷慨。 法国基金会并没有指责或指手画脚，而是选择与其机构Altmann + Pacreau发出一个信息，回忆起一个社区的力量。“一个人，我们可以帮忙。我们可以一起保存，这是新活动中的签名 (电影，在线，数字)，这表明每个人每天的小动作允许无家可归的人生存，但他们需要我们所有人重新生活。 这场活动采取了短短的两分钟电影的形式，委托第七届艺术的专家: 导演 É ric Lartigau (白羊座家族，想过他的生活的人等) 和乐观的前景为电影带来了他的人性和乐观的前景。The Infidels或The Head High) 担任摄影指导。音乐是由著名的法国创作歌手弗朗西斯 · 卡雷尔 (Francis Cabrel) 创作的。 这部电影11月16日在网上和电视上推出，并伴随着摄影师塞德里克 · 德尔索克斯 (C é draux) 的户外活动。
Ensemble
案例简介：New ABBÉ PIERRE FOUNDATION Campaign: « ENSEMBLE » It’s within a particular context that the Abbé Pierre Foundation, a French charity devoted to helping the homeless, is speaking out at the end of this year. The health crisis has not only weakened those on the streets, but also many people in already precarious situations (seasonal workers, unemployed youth, workers, etc.). It is estimated that this crisis has pushed a million people in France into poverty. The French showed tremendous generosity and solidarity during the first quarantine, but what will happen with the economic crisis, when they too will have to tighten their belts? That’s why this year the Abbé Pierre Foundation wanted to appeal to French generosity with a message of hope on the theme of solidarity. Rather than rebuke or pointing fingers, the French foundation has chosen, with its agency Altmann+Pacreau, to send a message that recalls the strength of a community. "Alone, we can help. Together, we can save, that's the signature in the new campaign (film, online, digital), which shows that the small daily gestures of each individual allow homeless people to survive, but that they need all of us to live again. The campaign takes the form of a short two minute film, entrusted to the experts of the 7th Art: director Éric Lartigau (The Aries Family, The Man Who Wanted to Live His Life, etc.) who brings his human and optimistic outlook to the film and Guillaume Schiffman (The Artist, The Infidels or The Head held High) as director of photography. Music is by noted French singer-songwriter Francis Cabrel. The film launches Nov. 16th online and on TV and is accompanied by an outdoor campaign by photographer Cédric Delsaux.
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