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世界上每个电插座
案例简介：世界上的每一个电插座都成为沃尔沃C40令人惊讶但不可避免的独家门户: 要发现沃尔沃的全电动车型C40充电，只需将手机的摄像头对准任何电插座即可进入电气化世界。这个想法是由gray Brazil和Grey New York提出的，重新定义了电动插座的含义，并使公众能够从交互式和完全沉浸式VR体验中了解新沃尔沃的属性。一旦 “进入插座”，公众将能够发现复活节彩蛋，定制汽车，安排试驾，甚至购买C40充值。而且，首先，这是获得由gray Brazil和gray NY，巴西为Volvo制作的电影广告的唯一方法，类别为: 汽车。
世界上每个电插座
案例简介：Every electric socket in the World becomes an exclusive gateway to the Volvo’s C40 Surprising but feels inevitable: to discover Volvo's all-electric model, the C40 Recharge, all it takes is to direct the camera of a cell phone towards any electric socket to access the world of electrification. The idea, created by Grey Brazil and Grey New York, reframes the meaning of the electric socket and allows the public to get to know the attributes of the new Volvo from an interactive and completely immersive VR experience. Once “inside the socket”, the public will be able to discover easter eggs, customize the car, schedule a test drive and even buy the C40 Recharge. And, at first, it’s the only way to get it Film advertisement created by Grey Brazil and Grey NY, Brazil for Volvo, within the category: Automotive.
Every electric socket in the World
案例简介：世界上的每一个电插座都成为沃尔沃C40令人惊讶但不可避免的独家门户: 要发现沃尔沃的全电动车型C40充电，只需将手机的摄像头对准任何电插座即可进入电气化世界。这个想法是由gray Brazil和Grey New York提出的，重新定义了电动插座的含义，并使公众能够从交互式和完全沉浸式VR体验中了解新沃尔沃的属性。一旦 “进入插座”，公众将能够发现复活节彩蛋，定制汽车，安排试驾，甚至购买C40充值。而且，首先，这是获得由gray Brazil和gray NY，巴西为Volvo制作的电影广告的唯一方法，类别为: 汽车。
Every electric socket in the World
案例简介：Every electric socket in the World becomes an exclusive gateway to the Volvo’s C40 Surprising but feels inevitable: to discover Volvo's all-electric model, the C40 Recharge, all it takes is to direct the camera of a cell phone towards any electric socket to access the world of electrification. The idea, created by Grey Brazil and Grey New York, reframes the meaning of the electric socket and allows the public to get to know the attributes of the new Volvo from an interactive and completely immersive VR experience. Once “inside the socket”, the public will be able to discover easter eggs, customize the car, schedule a test drive and even buy the C40 Recharge. And, at first, it’s the only way to get it Film advertisement created by Grey Brazil and Grey NY, Brazil for Volvo, within the category: Automotive.
世界上每个电插座
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Every electric socket in the World
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