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案例简介：大流行正在改变人们花钱的方式吗？麦肯锡对48个国家的消费者进行了调查，了解他们的2020消费习惯。麦肯锡说，“是的。”最大的发现之一是，在大流行期间，75% 的消费者更换了品牌，其中许多人是为了方便和价值。这使得鲜为人知的品牌通过提供价格合理且需求高的产品来吸引更多的客户。您是否正在利用这一趋势？
案例简介：Is the pandemic changing the way people spend money? McKinsey -- which polled consumers in over 48 countries about their 2020 spending habits -- says, "Yes." One of the biggest findings was that 75% of consumers had changed brands during the pandemic, many of them for convenience and value. That has allowed lesser-known brands to reach more customers by providing affordable and high-demand products.Are you tapping into this trend? 🤔
阿里巴巴 - Is the pandemic changing the way people spend money? McKinsey -- which polled consumers in over 48 countries about their
案例简介：大流行正在改变人们花钱的方式吗？麦肯锡对48个国家的消费者进行了调查，了解他们的2020消费习惯。麦肯锡说，“是的。”最大的发现之一是，在大流行期间，75% 的消费者更换了品牌，其中许多人是为了方便和价值。这使得鲜为人知的品牌通过提供价格合理且需求高的产品来吸引更多的客户。您是否正在利用这一趋势？
阿里巴巴 - Is the pandemic changing the way people spend money? McKinsey -- which polled consumers in over 48 countries about their
案例简介：Is the pandemic changing the way people spend money? McKinsey -- which polled consumers in over 48 countries about their 2020 spending habits -- says, "Yes." One of the biggest findings was that 75% of consumers had changed brands during the pandemic, many of them for convenience and value. That has allowed lesser-known brands to reach more customers by providing affordable and high-demand products.Are you tapping into this trend? 🤔
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阿里巴巴 - Is the pandemic changing the way people spend money? McKinsey -- which polled consumers in over 48 countries about their
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