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储蓄疗法
案例简介：2018年，斯洛伐克人的平均债务首次超过其储蓄。 VUB银行是斯洛伐克第二大银行，拥有近一半的人口，因为客户认为这是帮助社会并同时推广其储蓄产品的机会。 我们用一种有趣的疗法治疗了不健康的财务状况，每个人都可能沉迷于储蓄。为了对抗冲动的网上购物，我们创建了VUB省钱按钮，在每个 “添加到购物车” 旁边都添加了一个 “相当节省” 按钮。 我们让整个国家在短短两个月内开始省钱。人们比去年节省了3倍的钱，竞选活动的表现优于竞争对手，VUB银行的存款增加了3倍。斯洛伐克三合会为VUB银行创建的综合广告，类别为: 金融。
储蓄疗法
案例简介：In 2018 the average debt of slovaks rose for the first time above their savings. VUB Bank is the second largest bank in Slovakia having almost half of the population as clients saw this as an opportunity to help the society and promote their saving products at the same time. We treated the unhealthy financial habbits with a funny therapy where everybody could get addicted to saving. To fight impulsive online shopping, we created the VUB money saving button that added a "Rather save" button next to every "Add to cart". We got the whole nation to start to save money in just two months. People saved 3x more money than last year, the campaign outperformed the competition and VUB bank got 3x more deposits they can work with. Integrated advertisement created by Triad, Slovakia for VUB Bank, within the category: Finance.
Savings Therapy
案例简介：2018年，斯洛伐克人的平均债务首次超过其储蓄。 VUB银行是斯洛伐克第二大银行，拥有近一半的人口，因为客户认为这是帮助社会并同时推广其储蓄产品的机会。 我们用一种有趣的疗法治疗了不健康的财务状况，每个人都可能沉迷于储蓄。为了对抗冲动的网上购物，我们创建了VUB省钱按钮，在每个 “添加到购物车” 旁边都添加了一个 “相当节省” 按钮。 我们让整个国家在短短两个月内开始省钱。人们比去年节省了3倍的钱，竞选活动的表现优于竞争对手，VUB银行的存款增加了3倍。斯洛伐克三合会为VUB银行创建的综合广告，类别为: 金融。
Savings Therapy
案例简介：In 2018 the average debt of slovaks rose for the first time above their savings. VUB Bank is the second largest bank in Slovakia having almost half of the population as clients saw this as an opportunity to help the society and promote their saving products at the same time. We treated the unhealthy financial habbits with a funny therapy where everybody could get addicted to saving. To fight impulsive online shopping, we created the VUB money saving button that added a "Rather save" button next to every "Add to cart". We got the whole nation to start to save money in just two months. People saved 3x more money than last year, the campaign outperformed the competition and VUB bank got 3x more deposits they can work with. Integrated advertisement created by Triad, Slovakia for VUB Bank, within the category: Finance.
储蓄疗法
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Savings Therapy
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