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百事可乐: 多利托斯火焰vs Mtn露冰,古德比·西尔弗斯坦 & 合伙人
案例简介:
百事可乐: 多利托斯火焰vs Mtn露冰,古德比·西尔弗斯坦 & 合伙人
案例简介:
PepsiCo: Doritos Blaze vs. Mtn Dew Ice by Goodby Silverstein & Partners
案例简介:
PepsiCo: Doritos Blaze vs. Mtn Dew Ice by Goodby Silverstein & Partners
案例简介:
百事可乐: 多利托斯火焰vs Mtn露冰,古德比·西尔弗斯坦 & 合伙人
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PepsiCo: Doritos Blaze vs. Mtn Dew Ice by Goodby Silverstein & Partners
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After a few teasers featuring actor Peter Dinklage backing Doritos Blaze and Morgan Freeman standing behind Mtn Dew Ice, the two PepsiCo products finally released their upcoming joint Super Bowl ad.The 60-second spot, titled ‘Doritos Blaze vs. Mtn Dew Ice,’ pairs Freeman and Missy Elliott for Mtn Dew Ice to take on Dinklage and Busta Rhymes for Doritos Blaze in high-powered lip-sync rap battle.The commercial, by Goodby Silverstein & Partners, features Dinklage bringing the heat with a scorching lip-sync rendition of Rhymes’s verse from the track ‘Look at Me Now,’ while Freeman chills with an ice-cold lip-sync performance of Elliott’s chart-topping hit “Get Ur Freak On.” Dinklage’s scene is engulfed in flames, which then freezes over once Freeman takes a chug of Mtn Dew Ice.CreditsAgency: Goodby Silverstein & PartnersClient: PepsiCoPRODUCTION COMPANY: Reset Content DIRECTOR: Nabil DIRECTOR OF PHOTOGRAPHY: Dariusz Wolski MANAGING PARTNER: Dave Morrison EXECUTIVE PRODUCER: Deannie O’Neill PRODUCER: Jessica Lee PRODUCTION COORDINATOR: Jennifer Hengst
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