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啤酒区的香槟
案例简介：Miller High Life，也被称为啤酒香槟，它跟随法国香槟的脚步，在adam & eveNYC的一项新活动中宣布密尔沃基啤酒厂周围的地区为 “啤酒香槟地区”。该活动的时间恰逢5月7日美国国家旅游日，为了使其真正正式，该品牌还向当地政府请愿，在密尔沃基米勒啤酒厂的场地周围建立一个新的永久性啤酒区，并宣布只有啤酒在啤酒厂非常特殊的边界内发明，被认为是啤酒香槟。美国亚当和夏娃为米勒高生活创作的综合广告，类别为: 酒精饮料。
啤酒区的香槟
案例简介：Miller High Life, also known as The Champagne of Beers, is following in the footsteps of Champagne, France, by proclaiming the area around it’s Milwaukee Brewery ‘The Champagne of Beers Region’ in a new campaign by adam&eveNYC. The campaign was timed to coincide with National Tourism Day in the US on May 7th, and to make it truly official, the brand also is petitioning the local government to establish a new permanent beer region around the Miller Brewery’s grounds in Milwaukee and declare that only beers invented inside the brewery’s very specific borders, be considered a Champagne of Beers. Integrated advertisement created by Adam & Eve, United States for Miller High Life, within the category: Alcoholic Drinks.
The Champagne of Beers Region
案例简介：Miller High Life，也被称为啤酒香槟，它跟随法国香槟的脚步，在adam & eveNYC的一项新活动中宣布密尔沃基啤酒厂周围的地区为 “啤酒香槟地区”。该活动的时间恰逢5月7日美国国家旅游日，为了使其真正正式，该品牌还向当地政府请愿，在密尔沃基米勒啤酒厂的场地周围建立一个新的永久性啤酒区，并宣布只有啤酒在啤酒厂非常特殊的边界内发明，被认为是啤酒香槟。美国亚当和夏娃为米勒高生活创作的综合广告，类别为: 酒精饮料。
The Champagne of Beers Region
案例简介：Miller High Life, also known as The Champagne of Beers, is following in the footsteps of Champagne, France, by proclaiming the area around it’s Milwaukee Brewery ‘The Champagne of Beers Region’ in a new campaign by adam&eveNYC. The campaign was timed to coincide with National Tourism Day in the US on May 7th, and to make it truly official, the brand also is petitioning the local government to establish a new permanent beer region around the Miller Brewery’s grounds in Milwaukee and declare that only beers invented inside the brewery’s very specific borders, be considered a Champagne of Beers. Integrated advertisement created by Adam & Eve, United States for Miller High Life, within the category: Alcoholic Drinks.
啤酒区的香槟
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The Champagne of Beers Region
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