本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
Neviot 可回收广告牌
案例简介：如果你是像 Neviot 这样的大型矿泉水公司, 你如何告诉整个国家你的新水瓶现在是环保的，更容易回收？。 有时媒介就是信息。 所以我们选择了这个国家最大的广告牌，那里每天都有成千上万的人走过并回收它! 我们邀请路过的人扫描广告牌上的 q.r.代码，填写他们的详细信息，并在活动结束后得到一个用广告牌材料制成的包。 成千上万的人被暴露在信息中，数百人注册并得到了一个非常酷的回收袋。 现在每个人都知道我们的瓶子比以往任何时候都更环保!
Neviot 可回收广告牌
案例简介：If you are a big mineral water company like Neviot, how do you tell the whole country your new water bottle is now is environmentally friendly and easier to recycle?. Well sometimes the medium is the message. So we picked the largest billboard in the country, where tens of thousands of people walk by every day and recycled it! We invited people walking by to scan the Q.R. code on the billboard, fill in their details and get a bag made out of the billboard's material once the campaign was over. Tens of thousands of people were exposed to the message and hundreds signed up and got a really cool recycled bag. Now everyone knows our bottles are eco-friendlier than ever!
Neviot The Recyclable Billboard
案例简介：如果你是像 Neviot 这样的大型矿泉水公司, 你如何告诉整个国家你的新水瓶现在是环保的，更容易回收？。 有时媒介就是信息。 所以我们选择了这个国家最大的广告牌，那里每天都有成千上万的人走过并回收它! 我们邀请路过的人扫描广告牌上的 q.r.代码，填写他们的详细信息，并在活动结束后得到一个用广告牌材料制成的包。 成千上万的人被暴露在信息中，数百人注册并得到了一个非常酷的回收袋。 现在每个人都知道我们的瓶子比以往任何时候都更环保!
Neviot The Recyclable Billboard
案例简介：If you are a big mineral water company like Neviot, how do you tell the whole country your new water bottle is now is environmentally friendly and easier to recycle?. Well sometimes the medium is the message. So we picked the largest billboard in the country, where tens of thousands of people walk by every day and recycled it! We invited people walking by to scan the Q.R. code on the billboard, fill in their details and get a bag made out of the billboard's material once the campaign was over. Tens of thousands of people were exposed to the message and hundreds signed up and got a really cool recycled bag. Now everyone knows our bottles are eco-friendlier than ever!
Neviot 可回收广告牌
暂无简介
Neviot The Recyclable Billboard
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
