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做得好
案例简介:自2021 3月赢得b-corp认证公司的帐户以来,一场新的动画盛会标志着Beyond为PROPERCHIPS制作的第一部作品。这部名为 “正确完成” 的明亮而大胆的60秒电影看到了一个飞行的牛仔艾伦,引导我们完成扁豆芯片的生产之旅。Beyond为零食制造商创建了一个新的品牌平台,该平台以其PROPERCORN产品而闻名。该机构的第一部作品是推出PROPER's lentil chips,其中一部令人难忘的电影使建筑师,冲浪牛仔和迷幻蜥蜴栩栩如生,向我们展示了PROPER从头到尾投入他们的芯片的努力。近20位不同的艺术家为电影的创作做出了贡献,并以惊人的定格动画融合在一起。最后一部由杰克·布朗执导,他最近为阿丽亚娜·格兰德主演的《周刊》创作了 “拯救你的泪” 音乐视频。电影广告由澳大利亚的Beyond制作,用于PROPERCHIPS,类别: 食品。
做得好
案例简介:A new animated extravaganza marks Above+Beyond’s first work for PROPERCHIPS since winning the B-Corp certified company’s account in March 2021. The bright and bold 60 second film called ‘Done Properly’ sees a flying cowboy, Alan, guiding us through the journey of the production of a lentil chip. Above+Beyond has created a new brand platform for the snack manufacturer, best known for its PROPERCORN product. The agency’s first work is the launch of PROPER’s lentil chips, with a memorable film that brings to life an architect, a surfing cowboy and a psychedelic lizard, showing us the effort that PROPER have put into their chip, from start to finish. Nearly 20 different artists contributed to the creation of the film, coming together in stunning stop motion animation. The final piece was directed by Jack Brown, who recently created the ‘Save Your Tears’ music video for The Weeknd featuring Ariana Grande. Film advertisement created by Above+Beyond, Australia for PROPERCHIPS, within the category: Food.
Done Properly
案例简介:自2021 3月赢得b-corp认证公司的帐户以来,一场新的动画盛会标志着Beyond为PROPERCHIPS制作的第一部作品。这部名为 “正确完成” 的明亮而大胆的60秒电影看到了一个飞行的牛仔艾伦,引导我们完成扁豆芯片的生产之旅。Beyond为零食制造商创建了一个新的品牌平台,该平台以其PROPERCORN产品而闻名。该机构的第一部作品是推出PROPER's lentil chips,其中一部令人难忘的电影使建筑师,冲浪牛仔和迷幻蜥蜴栩栩如生,向我们展示了PROPER从头到尾投入他们的芯片的努力。近20位不同的艺术家为电影的创作做出了贡献,并以惊人的定格动画融合在一起。最后一部由杰克·布朗执导,他最近为阿丽亚娜·格兰德主演的《周刊》创作了 “拯救你的泪” 音乐视频。电影广告由澳大利亚的Beyond制作,用于PROPERCHIPS,类别: 食品。
Done Properly
案例简介:A new animated extravaganza marks Above+Beyond’s first work for PROPERCHIPS since winning the B-Corp certified company’s account in March 2021. The bright and bold 60 second film called ‘Done Properly’ sees a flying cowboy, Alan, guiding us through the journey of the production of a lentil chip. Above+Beyond has created a new brand platform for the snack manufacturer, best known for its PROPERCORN product. The agency’s first work is the launch of PROPER’s lentil chips, with a memorable film that brings to life an architect, a surfing cowboy and a psychedelic lizard, showing us the effort that PROPER have put into their chip, from start to finish. Nearly 20 different artists contributed to the creation of the film, coming together in stunning stop motion animation. The final piece was directed by Jack Brown, who recently created the ‘Save Your Tears’ music video for The Weeknd featuring Ariana Grande. Film advertisement created by Above+Beyond, Australia for PROPERCHIPS, within the category: Food.
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