营销日历 营销导航 热门搜索 使用技巧
广告营销案例

    您的体验已到期

    免费领取会员>

    本案例默认翻译为中文,点击可切换回原语言

    已切换成原语言,点击可翻译成中文

    权力的坟墓

    案例简介:陪审团的文化/背景信息 《权力的游戏》是世界上最受欢迎的电视节目之一。它的最后一季 (第八季) 于2019年4月14日首映。在迄今为止的七个季节中,已经有超过150,000人死亡。这部剧因其致命程度和无情地杀死主要角色而闻名。《权力的游戏》发生的世界被称为 “西部片”。 告诉陪审团艺术方向。 在六周的时间里,我们把这个概念从想法带到执行。这个想法需要大量的研究来使这个节目的细节美学变得生动起来。我们决定建造两个家庭陵墓和一个巨大的头部雕像,作为2,000公墓的焦点,这些墓地由30多个额外的高度详细的坟墓支撑。这个地方是在一个受欢迎的悉尼公园里选择的,公众可以很容易地进入,但也可以变成维斯特洛的世界。 一个由50多人组成的团队用泡沫和木头手工制作每个坟墓。这些雕塑被硬涂层,喷砂,防风雨,并被粉刷,以3D形式重现我们最初的概念草图。我们建造了独特的铁器来环绕许多坟墓,种植了自己的苔藓,种下了花,并增加了油漆和纹理的层次,以创造墓地及其内容是一个真实的地方的错觉。

    权力的坟墓

    案例简介:Cultural/Context information for the jury Game of Thrones is one of the world’s most popular television shows. Its final season (season eight) premiered on April 14th, 2019. During the seven seasons so far, there have been more than 150,000 deaths. The show has become famous for how deadly it is, and for how mercilessly it kills off main characters. The world in which Game of Thrones takes place is called ‘Westeros’. Tell the jury about the art direction. Over six weeks, we took the concept from idea to execution. The idea required intense research to bring to life the detailed aesthetic of the show. We decided to create two family mausoleum’s and an enormous head statue as focal points in the 2,000 square metre cemetery that were supported by over 30 additional highly-detailed graves. The location was chosen in a popular Sydney park that could be easily accessed by the public but also be transformed into the world of Westeros. A team of over 50 people hand-crafted each grave in foam and wood. These sculptures were hard coated, sand blasted, weatherproofed and painted to recreate our original concept sketches in 3D. We built unique ironwork to surround many of the graves, grew our own moss, planted flowers, and added layers of paint and texture to create the illusion that the cemetery and its contents was a real place.

    Grave of Thrones

    案例简介:陪审团的文化/背景信息 《权力的游戏》是世界上最受欢迎的电视节目之一。它的最后一季 (第八季) 于2019年4月14日首映。在迄今为止的七个季节中,已经有超过150,000人死亡。这部剧因其致命程度和无情地杀死主要角色而闻名。《权力的游戏》发生的世界被称为 “西部片”。 告诉陪审团艺术方向。 在六周的时间里,我们把这个概念从想法带到执行。这个想法需要大量的研究来使这个节目的细节美学变得生动起来。我们决定建造两个家庭陵墓和一个巨大的头部雕像,作为2,000公墓的焦点,这些墓地由30多个额外的高度详细的坟墓支撑。这个地方是在一个受欢迎的悉尼公园里选择的,公众可以很容易地进入,但也可以变成维斯特洛的世界。 一个由50多人组成的团队用泡沫和木头手工制作每个坟墓。这些雕塑被硬涂层,喷砂,防风雨,并被粉刷,以3D形式重现我们最初的概念草图。我们建造了独特的铁器来环绕许多坟墓,种植了自己的苔藓,种下了花,并增加了油漆和纹理的层次,以创造墓地及其内容是一个真实的地方的错觉。

    Grave of Thrones

    案例简介:Cultural/Context information for the jury Game of Thrones is one of the world’s most popular television shows. Its final season (season eight) premiered on April 14th, 2019. During the seven seasons so far, there have been more than 150,000 deaths. The show has become famous for how deadly it is, and for how mercilessly it kills off main characters. The world in which Game of Thrones takes place is called ‘Westeros’. Tell the jury about the art direction. Over six weeks, we took the concept from idea to execution. The idea required intense research to bring to life the detailed aesthetic of the show. We decided to create two family mausoleum’s and an enormous head statue as focal points in the 2,000 square metre cemetery that were supported by over 30 additional highly-detailed graves. The location was chosen in a popular Sydney park that could be easily accessed by the public but also be transformed into the world of Westeros. A team of over 50 people hand-crafted each grave in foam and wood. These sculptures were hard coated, sand blasted, weatherproofed and painted to recreate our original concept sketches in 3D. We built unique ironwork to surround many of the graves, grew our own moss, planted flowers, and added layers of paint and texture to create the illusion that the cemetery and its contents was a real place.

    权力的坟墓

    暂无简介

    Grave of Thrones

    暂无简介

    基本信息

    综合评分
    {{getNumber(caseInfo.whole)}}

    暂无评分

    已有{{caseInfo.tatolPeople}}人评分

    创意
    {{getNumber(caseInfo.originality)}}
    文案
    {{getNumber(caseInfo.copywriting)}}
    视觉
    {{getNumber(caseInfo.visualEffect)}}

    案例详情

    涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌

    热门节日97个,23个维度智能搜索

    • 项目比稿

      品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标

    • 创意策划

      任意搜索品牌关键词,脑洞创意策划1秒呈现

    • 竞品调研

      一键搜索竞品往年广告,一眼掌握对手市场定位

    • 行业研究

      热词查看洞悉爆点,抢占行业趋势红利

    登录后查看全部案例信息

    如果您是本案的创作者或参与者 可对信息进行完善

    案例评分

    综合
    {{wholeEm}} 请评分
    创意
    {{originalityEm}} 请评分
    文案
    {{copywritingEm}} 请评分
    动视
    {{visualEffectEm}} 请评分

    链接粘贴成功,ctrl+v 进行复制

    完善信息

    最多可填写1000个字符

    请填写正确的邮箱

    完善信息成功

    完善信息失败

    评分成功

    您已经完成过对该案例的评分了

    联系我们 返回广告案例顶部 分享广告案例 意见反馈 广告案例意见反馈 回到顶部 返回广告案例顶部

    链接粘贴成功,ctrl+v 进行复制

    扫码关注公众号完成登录

    登录即视为同意《用户协议》

    二维码失效

    刷新

    注册成功,赠送你10天会员体验权

    注册失败,请检查信息后重新输入