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可口可乐幸福机器-瑞典
案例简介：可口可乐幸福机器-瑞典 12月，一个寒冷黑暗的下午，185 天的仲夏，新的可口可乐幸福机在瑞典乌普萨拉的一个公共汽车避难所里发生。 公共汽车站的人们在他们不知情的情况下被拍摄下来，以捕捉他们在黑暗寒冷的冬天分享夏日快乐时的反应。可乐自动售货机亮起，引起了等车的人的注意。几秒钟后，瑞典夏季草地的投影出现了，加热灯、歌唱鸟类的声音、人造太阳和地面上美丽的花朵的投影出现了。这是 # ReasonstoBelieve 运动的一部分，在这个运动中，生活的亮点被消除，并回忆起我们周围所有积极的事情。
可口可乐幸福机器-瑞典
案例简介：Coca-Cola Happiness Machine - Sweden The new Coca-Cola Happiness Machine took place in a bus shelter in Uppsala, Sweden on a cold and dark afternoon in December with 185 days of midsummer. The people at the bus stop were filmed without their knowledge in order to capture their reactions when we shared summer happiness in the middle of the dark and cold winter. The Coke vending machine lights up and catches the attention of the people waiting for the bus. Seconds after that an projection of a Swedish summer meadow was shown, heating lamps, audio from singing birds, an artificial sun and projections of beautiful growing flowers on the ground appeared. This is part of the campaign #ReasonstoBelieve where life's bright spots is lifted and recalls all the positive things we have around us.
Coca-Cola Happiness Machine - Sweden
案例简介：可口可乐幸福机器-瑞典 12月，一个寒冷黑暗的下午，185 天的仲夏，新的可口可乐幸福机在瑞典乌普萨拉的一个公共汽车避难所里发生。 公共汽车站的人们在他们不知情的情况下被拍摄下来，以捕捉他们在黑暗寒冷的冬天分享夏日快乐时的反应。可乐自动售货机亮起，引起了等车的人的注意。几秒钟后，瑞典夏季草地的投影出现了，加热灯、歌唱鸟类的声音、人造太阳和地面上美丽的花朵的投影出现了。这是 # ReasonstoBelieve 运动的一部分，在这个运动中，生活的亮点被消除，并回忆起我们周围所有积极的事情。
Coca-Cola Happiness Machine - Sweden
案例简介：Coca-Cola Happiness Machine - Sweden The new Coca-Cola Happiness Machine took place in a bus shelter in Uppsala, Sweden on a cold and dark afternoon in December with 185 days of midsummer. The people at the bus stop were filmed without their knowledge in order to capture their reactions when we shared summer happiness in the middle of the dark and cold winter. The Coke vending machine lights up and catches the attention of the people waiting for the bus. Seconds after that an projection of a Swedish summer meadow was shown, heating lamps, audio from singing birds, an artificial sun and projections of beautiful growing flowers on the ground appeared. This is part of the campaign #ReasonstoBelieve where life's bright spots is lifted and recalls all the positive things we have around us.
可口可乐幸福机器-瑞典
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Coca-Cola Happiness Machine - Sweden
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