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沃尔格林: 格雷·纽约的战斗呐喊 & 失踪的碎片
案例简介:
沃尔格林: 格雷·纽约的战斗呐喊 & 失踪的碎片
案例简介:
Walgreens: Battle Cry by Grey NY & Missing Pieces
案例简介:
Walgreens: Battle Cry by Grey NY & Missing Pieces
案例简介:
沃尔格林: 格雷·纽约的战斗呐喊 & 失踪的碎片
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Walgreens: Battle Cry by Grey NY & Missing Pieces
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Walgreens has launched a new program for people, specifically women, who are living with cancer that talks directly to people with cancer as people, instead of just as patients.The program the campaign advertises offers up pharmacists with cancer expertise, but also specially trained beauty consultants – people who can help them look and feel more like themselves while they live with the side effects of treatment. The campaign by Grey New York states, "Battle Beautifully".CreditsClient: WalgreensAgency: Grey New YorkProduction Company: Missing PiecesDirector: Bridget Savage ColeActor: Jocelyn A. DorseyMusic: F E M A L E by Sampa the Great
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