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游戏节
案例简介：这项名为 “游乐场” 的专业活动于2022年6月在法国出版。它是由广告代理商: Biborg为品牌: PlayStation创建的。此数字媒体活动与电子，技术和游戏行业相关，包含3个媒体资产。它是由PR: Biborg的Jeanne Lladeres大约5小时前提交的。
游戏节
案例简介：This professional campaign titled 'Playfest' was published in France in June, 2022. It was created for the brand: PlayStation, by ad agency: Biborg. This Digital medium campaign is related to the Electronics, Technology and Gaming industries and contains 3 media assets. It was submitted about 5 hours ago by PR: Jeanne Lladeres of Biborg.
Playfest
案例简介：这项名为 “游乐场” 的专业活动于2022年6月在法国出版。它是由广告代理商: Biborg为品牌: PlayStation创建的。此数字媒体活动与电子，技术和游戏行业相关，包含3个媒体资产。它是由PR: Biborg的Jeanne Lladeres大约5小时前提交的。
Playfest
案例简介：This professional campaign titled 'Playfest' was published in France in June, 2022. It was created for the brand: PlayStation, by ad agency: Biborg. This Digital medium campaign is related to the Electronics, Technology and Gaming industries and contains 3 media assets. It was submitted about 5 hours ago by PR: Jeanne Lladeres of Biborg.
游戏节
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Playfest
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基本信息
- 广告品牌： PlayStation
- 发布日期： 2022-06-21
- 行业领域： 电器/办公 , 游戏手柄 , 游戏机 , 影音娱乐
- 媒体类别： 海报/平面 , 短视频
- 广告语言： 英语
- 媒介平台： 网络
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案例详情
PlayStation constantly aims to be the most culturally relevant brand and has often succeeded, accurately capturing the essence of the communities it engages with. Hellfest is the largest metal festival in France and one of the largest in Europe. In 2019, the event gathered more than 240,000 festival-goers. And now in 2022, Hellfest is back! With the growing popularity of music on Twitch, the festival will also stream live a digital version on the platform. This is a major opportunity to bring together two communities: metalheads and gamers; who have a lot in common, whether in the authenticity they show or the way they display their passions.
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