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简介
案例简介:要记住的28个助记符 我们为孩子们开发了一本名为 “穿越餐桌礼仪世界” 的书。在这本书中,最重要的方式指南是用有趣且易于记住的押韵讲述的。在德国,那些小助记符被称为 “eselsbr ü cken”-litteraly翻译为: “驴桥”,因为人们普遍认为驴是愚蠢的。因此,孔书被装订在 “驴皮” 中,封面上有一只驴,并包含一条驴尾巴作为书签。 除了这些插图指南外,我们还讲述了一些幽默且有时晦涩的故事,讲述如果您不遵循这些指南,您会发生什么。 一些 “eselsbr ü cken”: 别忘了,别傻了: 披萨用刀叉。 吐出樱桃石,亲爱的, 是个非常糟糕的主意。
简介
案例简介:28 mnemonics to remember We developped a book for kids called "Galloping through the world of table manners". In this book, the most important manner guidelines are told in funny and easy to remember rhymes. In Germany, those little mnemonics are called "Eselsbrücken" - litteraly translated: "donkey bridges", as donkeys are commonly believed to be stupid. Therefore the hole book is bound in "donkey skin", there is a donkey on the cover and contains a donkey tail as a bookmark. In addition to these illustrated guidelines, we tell humorous and sometimes obscure stories about what happen to you if you do not follow these guidelines. Some "Eselsbrücken": Don't forget, don't be a dork: For pizza use a knife and fork. Spitting cherry stones, my dear, is a really bad idea.
Introduction
案例简介:要记住的28个助记符 我们为孩子们开发了一本名为 “穿越餐桌礼仪世界” 的书。在这本书中,最重要的方式指南是用有趣且易于记住的押韵讲述的。在德国,那些小助记符被称为 “eselsbr ü cken”-litteraly翻译为: “驴桥”,因为人们普遍认为驴是愚蠢的。因此,孔书被装订在 “驴皮” 中,封面上有一只驴,并包含一条驴尾巴作为书签。 除了这些插图指南外,我们还讲述了一些幽默且有时晦涩的故事,讲述如果您不遵循这些指南,您会发生什么。 一些 “eselsbr ü cken”: 别忘了,别傻了: 披萨用刀叉。 吐出樱桃石,亲爱的, 是个非常糟糕的主意。
Introduction
案例简介:28 mnemonics to remember We developped a book for kids called "Galloping through the world of table manners". In this book, the most important manner guidelines are told in funny and easy to remember rhymes. In Germany, those little mnemonics are called "Eselsbrücken" - litteraly translated: "donkey bridges", as donkeys are commonly believed to be stupid. Therefore the hole book is bound in "donkey skin", there is a donkey on the cover and contains a donkey tail as a bookmark. In addition to these illustrated guidelines, we tell humorous and sometimes obscure stories about what happen to you if you do not follow these guidelines. Some "Eselsbrücken": Don't forget, don't be a dork: For pizza use a knife and fork. Spitting cherry stones, my dear, is a really bad idea.
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Introduction
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基本信息
- 广告战役: #Raffles Hotel Four Seasons-DM-d2e9#
- 广告品牌: Raffles Hotel Four Seasons
- 发布日期: 2000
- 行业领域: 其他
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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