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儿童不同看待世界
案例简介：狗废物收集的宣传活动。对于问题的严重性，许多狗主人继续让动物在公共空间排便，而没有随后收集废物。一个影响整个社区的问题。我们的挑战是，以一种视觉上强烈和具有影响力的方式，问题被放大: 当我们的孩子遇到狗废物时。探索孩子们的世界观和体验新事物的方式 (特别是小孩子) 总是把他们的手放在他们的嘴里，我们已经展示了不当行为是多么危险。儿童可被动物留下的寄生虫、细菌和病毒感染。通过这种方式，我们强化了我们的主要目标，即这种不当行为是一个公共卫生问题。葡萄牙Moon为CM OEIRAS制作的打印广告，类别为: 公共利益，非政府组织。
儿童不同看待世界
案例简介：Awareness campaign for dog waste collection. Oblivious to the seriousness of the problem, many dog owners continue to let animals defecate in public space, without subsequently collecting the waste. A problem affecting the whole community. Our challenge was to show, in a visually strong and impactful way, the problem magnified: when our children encounter dog waste. Exploring the children’s view of the world and the way the experience new things (especially small children) always putting their hands into their mouths, we have shown how dangerous the misconduct can be. Children can be infected by parasites, bacteria and viruses left by animals. In this way, we reinforce our main goal, that this misconduct is a public health issue. Print advertisement created by Moon, Portugal for CM OEIRAS, within the category: Public Interest, NGO.
Children see the world differently
案例简介：狗废物收集的宣传活动。对于问题的严重性，许多狗主人继续让动物在公共空间排便，而没有随后收集废物。一个影响整个社区的问题。我们的挑战是，以一种视觉上强烈和具有影响力的方式，问题被放大: 当我们的孩子遇到狗废物时。探索孩子们的世界观和体验新事物的方式 (特别是小孩子) 总是把他们的手放在他们的嘴里，我们已经展示了不当行为是多么危险。儿童可被动物留下的寄生虫、细菌和病毒感染。通过这种方式，我们强化了我们的主要目标，即这种不当行为是一个公共卫生问题。葡萄牙Moon为CM OEIRAS制作的打印广告，类别为: 公共利益，非政府组织。
Children see the world differently
案例简介：Awareness campaign for dog waste collection. Oblivious to the seriousness of the problem, many dog owners continue to let animals defecate in public space, without subsequently collecting the waste. A problem affecting the whole community. Our challenge was to show, in a visually strong and impactful way, the problem magnified: when our children encounter dog waste. Exploring the children’s view of the world and the way the experience new things (especially small children) always putting their hands into their mouths, we have shown how dangerous the misconduct can be. Children can be infected by parasites, bacteria and viruses left by animals. In this way, we reinforce our main goal, that this misconduct is a public health issue. Print advertisement created by Moon, Portugal for CM OEIRAS, within the category: Public Interest, NGO.
儿童不同看待世界
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Children see the world differently
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