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斯柯达: 罗萨帕克的史诗选择
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斯柯达: 罗萨帕克的史诗选择
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SKODA: Epic Option by Rosapark
案例简介:
SKODA: Epic Option by Rosapark
案例简介:
斯柯达: 罗萨帕克的史诗选择
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SKODA: Epic Option by Rosapark
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This past year, Škoda celebrated its 125th year and the recent launch of the fourth generation of its bestselling Škoda Octavia, the car manufacturer’s entry into the e-mobililty market, culminating in the release of its first ever 100% electric SUV.To celebrate the launch, Rosapark and Škoda wanted to highlight Škoda's innovative positioning and its ability to constantly adapt to its consumers’ uses by showcasing a frequently overlooked brand USP, one that’s almost anecodotal, but which, in this case, will ultimately avoid clashes between drivers.
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