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还有什么比你的自制咖啡更独特？
案例简介：此广告系列旨在庆祝通过我们的咖啡酿造仪式体现的个性和多样性的价值。这个主意？每天的人们都自豪地摆着自己煮好的咖啡。艺术指导和电影摄影创造了独特的肖像，就像活画一样。还有一个转折; 即使他们在这个过程中犯了一个错误，他们仍然为自己的创造感到自豪。此外，在不完美中找到完美是伟大民主化的真正意义，也是品牌的使命。
还有什么比你的自制咖啡更独特？
案例简介：This ad campaign, celebrates the value of individuality and diversity manifested through our coffee brewing rituals. The idea? Everyday people pose proudly holding their own home-brewed coffee. The art direction and cinematography creates unique portraits sort of like living paintings. There’s also a twist; even if they have made a mistake in the process, they are still proud of their creation. Besides, finding the perfection in imperfection is the true meaning of democratizing greatness and that is the brand’s mission.
What’s more unique than your home-brewed coffee?
案例简介：此广告系列旨在庆祝通过我们的咖啡酿造仪式体现的个性和多样性的价值。这个主意？每天的人们都自豪地摆着自己煮好的咖啡。艺术指导和电影摄影创造了独特的肖像，就像活画一样。还有一个转折; 即使他们在这个过程中犯了一个错误，他们仍然为自己的创造感到自豪。此外，在不完美中找到完美是伟大民主化的真正意义，也是品牌的使命。
What’s more unique than your home-brewed coffee?
案例简介：This ad campaign, celebrates the value of individuality and diversity manifested through our coffee brewing rituals. The idea? Everyday people pose proudly holding their own home-brewed coffee. The art direction and cinematography creates unique portraits sort of like living paintings. There’s also a twist; even if they have made a mistake in the process, they are still proud of their creation. Besides, finding the perfection in imperfection is the true meaning of democratizing greatness and that is the brand’s mission.
还有什么比你的自制咖啡更独特？
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What’s more unique than your home-brewed coffee?
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