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案例简介:推广所有吉普车的高保真音响系统。为此,4x4 的创造者希望那些被任何授权经销商停下来的人和那些已经是品牌用户的人在测试车辆音频系统时可以享受独特的体验。这就是风景之歌是如何产生的。 我们通过在安第斯山脉画五角星创作了一首歌。每个山峰的位置都代表一个音符来产生一首歌 后来将由管弦乐队演奏和录制。音乐作品及其视频在每个吉普车屏幕上再现 所有授权经销商都可以测试高保真音频系统,视频也通过电子邮件发送给所有吉普用户。 此外,人们可以去 jeepthelandscapesong.com,下载完整的轨道,并了解项目是如何进行的。
案例简介:To promote the high-fidelity audio system of all Jeep vehicles.To that end, the 4x4 creator, wanted that those who stop by any authorized dealer and those who are already brand users could live a unique experience when testing the audio system in the vehicles. This is how The Landscape Song arose. We’ve created a song by drawing a pentagram over The Andes mountain range. Every peak’s location stood for a musical note to generate a song that was later to be performed and recorded by an orchestra. The musical piece with its video was reproduced in every Jeep screen at all authorized dealers and thus, the high-fidelity audio system could be tested.The video was also sent by email to all Jeep users. In addition, people could go to jeepthelandscapesong.com, download the complete track, and find out how the project was carried out.
风景之歌 | The Landscape Song
案例简介:推广所有吉普车的高保真音响系统。为此,4x4 的创造者希望那些被任何授权经销商停下来的人和那些已经是品牌用户的人在测试车辆音频系统时可以享受独特的体验。这就是风景之歌是如何产生的。 我们通过在安第斯山脉画五角星创作了一首歌。每个山峰的位置都代表一个音符来产生一首歌 后来将由管弦乐队演奏和录制。音乐作品及其视频在每个吉普车屏幕上再现 所有授权经销商都可以测试高保真音频系统,视频也通过电子邮件发送给所有吉普用户。 此外,人们可以去 jeepthelandscapesong.com,下载完整的轨道,并了解项目是如何进行的。
风景之歌 | The Landscape Song
案例简介:To promote the high-fidelity audio system of all Jeep vehicles.To that end, the 4x4 creator, wanted that those who stop by any authorized dealer and those who are already brand users could live a unique experience when testing the audio system in the vehicles. This is how The Landscape Song arose. We’ve created a song by drawing a pentagram over The Andes mountain range. Every peak’s location stood for a musical note to generate a song that was later to be performed and recorded by an orchestra. The musical piece with its video was reproduced in every Jeep screen at all authorized dealers and thus, the high-fidelity audio system could be tested.The video was also sent by email to all Jeep users. In addition, people could go to jeepthelandscapesong.com, download the complete track, and find out how the project was carried out.
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风景之歌 | The Landscape Song
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