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烤面包机样本
案例简介：大多数烤面包机似乎只有2种设置-烧焦而不烧焦。Revolution的R180烤面包机没有这个问题。实际上，它可以让您完全按照自己的意愿敬酒。因此，为了展示这个MMB采用了色板的想法，并创建了吐司色板。毕竟，世界上到底有多少个粉红色，成百上千个？这使得色板成为完美的隐喻。这种对我们现在如何敬酒的新控制的想法推动了这种执行，推动了人们在商店和网上的购买意图，人们可以被引导到网站。
烤面包机样本
案例简介：Most toasters seem to only have 2 settings – burnt and not burnt. The R180 toaster from Revolution doesn’t have that problem. In fact, it lets you toast toast exactly how you want it. So to show this MMB took the idea of color swatches and created toast swatches. After all, how many pinks are in the world after all, hundreds, thousands? Which makes color swatches the perfect metaphor. This idea of newfound control over how we can now toast is what drove this execution, driving purchase intent in stores and online where people could be directed to the web site.
Toaster Swatches
案例简介：大多数烤面包机似乎只有2种设置-烧焦而不烧焦。Revolution的R180烤面包机没有这个问题。实际上，它可以让您完全按照自己的意愿敬酒。因此，为了展示这个MMB采用了色板的想法，并创建了吐司色板。毕竟，世界上到底有多少个粉红色，成百上千个？这使得色板成为完美的隐喻。这种对我们现在如何敬酒的新控制的想法推动了这种执行，推动了人们在商店和网上的购买意图，人们可以被引导到网站。
Toaster Swatches
案例简介：Most toasters seem to only have 2 settings – burnt and not burnt. The R180 toaster from Revolution doesn’t have that problem. In fact, it lets you toast toast exactly how you want it. So to show this MMB took the idea of color swatches and created toast swatches. After all, how many pinks are in the world after all, hundreds, thousands? Which makes color swatches the perfect metaphor. This idea of newfound control over how we can now toast is what drove this execution, driving purchase intent in stores and online where people could be directed to the web site.
烤面包机样本
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Toaster Swatches
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基本信息
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Finally, toast exactly how you like it.
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