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"水龙头制造商"
案例简介：生活是混乱的。但是混乱真的是一件坏事吗，还是它证明了生活过得很好？也许是时候让人们不仅庆祝混乱，还庆祝制造混乱的人: 混乱制造者。 在一个通常避免谈论混乱，而是纯粹关注清洁的最终好处的类别中，三角洲水龙头采取了一种独特的方法，接受了混乱的人类现实。来自 Leo Burnett Chicago 的达美航空新的 “给混乱制造者” 活动旨在淡化混乱的负面内涵，并鼓励人们在达美航空的帮助下拥抱充满混乱的生活。设定为万斯 · 乔伊的 “混乱是我的”，新的地点,“水龙头制造商” 描绘了一系列在厨房里上演的常见场景，从准备一顿脏乱的饭菜到科学项目出错, 以及 Delta 的 Touch2O 技术可以轻松清理这些混乱。 电视和印刷活动于 10月25日启动，数字、社交和公关元素将于 2016年初推出。
"水龙头制造商"
案例简介：Life is messy. But is mess really a bad thing, or is it evidence of a life well lived? Maybe it’s time that people not only celebrate mess, but the people that make the mess: the Mess Makers. In a category that usually avoids talking about messes and instead focuses purely on the end benefit of clean, Delta Faucet is taking a unique approach and embracing the human reality of mess. Delta's new “To The Mess Makers" campaign from Leo Burnett Chicago aims to downplay the negative connotation of mess, and encourage people to embrace a life full of messes, with help from Delta.Set to Vance Joy’s “Mess is Mine,” the new spot, “Faucet Mess Makers,” depicts a series of common scenarios that play out in kitchens, from preparing a messy meal to science projects gone awry, and the ease in which those messes are able to be cleaned with Delta’s Touch2O technology. The TV and print campaign launched on October 25, with the digital, social and PR elements to come in early 2016.
"Faucet Mess Makers"
案例简介：生活是混乱的。但是混乱真的是一件坏事吗，还是它证明了生活过得很好？也许是时候让人们不仅庆祝混乱，还庆祝制造混乱的人: 混乱制造者。 在一个通常避免谈论混乱，而是纯粹关注清洁的最终好处的类别中，三角洲水龙头采取了一种独特的方法，接受了混乱的人类现实。来自 Leo Burnett Chicago 的达美航空新的 “给混乱制造者” 活动旨在淡化混乱的负面内涵，并鼓励人们在达美航空的帮助下拥抱充满混乱的生活。设定为万斯 · 乔伊的 “混乱是我的”，新的地点,“水龙头制造商” 描绘了一系列在厨房里上演的常见场景，从准备一顿脏乱的饭菜到科学项目出错, 以及 Delta 的 Touch2O 技术可以轻松清理这些混乱。 电视和印刷活动于 10月25日启动，数字、社交和公关元素将于 2016年初推出。
"Faucet Mess Makers"
案例简介：Life is messy. But is mess really a bad thing, or is it evidence of a life well lived? Maybe it’s time that people not only celebrate mess, but the people that make the mess: the Mess Makers. In a category that usually avoids talking about messes and instead focuses purely on the end benefit of clean, Delta Faucet is taking a unique approach and embracing the human reality of mess. Delta's new “To The Mess Makers" campaign from Leo Burnett Chicago aims to downplay the negative connotation of mess, and encourage people to embrace a life full of messes, with help from Delta.Set to Vance Joy’s “Mess is Mine,” the new spot, “Faucet Mess Makers,” depicts a series of common scenarios that play out in kitchens, from preparing a messy meal to science projects gone awry, and the ease in which those messes are able to be cleaned with Delta’s Touch2O technology. The TV and print campaign launched on October 25, with the digital, social and PR elements to come in early 2016.
"水龙头制造商"
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"Faucet Mess Makers"
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基本信息
- 广告战役： #HappiMess#
- 广告品牌： Delta Faucet
- 发布日期： 2015-10-01
- 行业领域： 电器/办公 , 家用电器 , 大家电
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
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