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沃达丰 FAKKA
案例简介:环境执行的描述 我们的产品本身是一种环境解决方案,就像我们在埃及使用的那样,小商店是国王。这是埃及人购物的大部分地方。在这里,店主用低价值的物品代替零钱是很常见的做法 -- 你在他的收银机旁边找到的那种物品,比如口香糖或糖果。事实上,这种做法非常普遍,几乎任何事情都可以作为改变,即使你最终感觉,嗯,短暂的改变。因此,当沃达丰为他们的预付费用户推出微充值卡时,我们发现了一个机会。 主要标题的英文翻译 标题: 有了沃达丰的 Fakka 卡,你将会对你的变革行动呼吁做更多的事情: 欲了解更多信息,请致电 800
沃达丰 FAKKA
案例简介:Description of Ambient execution Our product itself was an ambient solution as we used In Egypt, the small shop is king. This is where Egyptians do the majority of their grocery shopping. Here, it is common practice for the shop owner to substitute small change with low-value items - the kind of items you find next to his cash register, like gum or candy. In fact, this practice is so widespread nearly anything can act as change, even if you end up feeling, well, short-changed. So when Vodafone introduced micro-recharge cards for their prepaid users, we spotted an opportunity. English Translation of Main Headlines Headline: With Vodafone’s Fakka Cards, You’re Going to Do More With Your Change Call for action: For more information call 800
VODAFONE FAKKA
案例简介:环境执行的描述 我们的产品本身是一种环境解决方案,就像我们在埃及使用的那样,小商店是国王。这是埃及人购物的大部分地方。在这里,店主用低价值的物品代替零钱是很常见的做法 -- 你在他的收银机旁边找到的那种物品,比如口香糖或糖果。事实上,这种做法非常普遍,几乎任何事情都可以作为改变,即使你最终感觉,嗯,短暂的改变。因此,当沃达丰为他们的预付费用户推出微充值卡时,我们发现了一个机会。 主要标题的英文翻译 标题: 有了沃达丰的 Fakka 卡,你将会对你的变革行动呼吁做更多的事情: 欲了解更多信息,请致电 800
VODAFONE FAKKA
案例简介:Description of Ambient execution Our product itself was an ambient solution as we used In Egypt, the small shop is king. This is where Egyptians do the majority of their grocery shopping. Here, it is common practice for the shop owner to substitute small change with low-value items - the kind of items you find next to his cash register, like gum or candy. In fact, this practice is so widespread nearly anything can act as change, even if you end up feeling, well, short-changed. So when Vodafone introduced micro-recharge cards for their prepaid users, we spotted an opportunity. English Translation of Main Headlines Headline: With Vodafone’s Fakka Cards, You’re Going to Do More With Your Change Call for action: For more information call 800
沃达丰 FAKKA
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VODAFONE FAKKA
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